Originally published in 1984, this new introductory text fulfilled a need amongst both psychology and education students for a book which dealt with reading in a way that explored areas beyond the strictly practical question of how to teach children to read. Previous books on the psychology of reading had often concentrated on the analytic approach, in which reading had been seen in terms of a set of interconnected sub-skills and the experimental study of these components had become an end in itself. As a result, although great advances had been made in our understanding of certain aspects of the process, psychological studies of reading had increasingly been seen by teachers and others as unduly abstract. The Psychology of Reading goes back to first principles and attempts to set reading in its context alongside other cognitive activities, particularly those involving memory and perceptual processes. Professor Kennedy argues that it is wrong to set reading apart as a 'skill' when it needs to be understood against a background of work in cognitive psychology. Reading is a social phenomenon concerned with human communication, and in this context it must be seen in terms of an interaction between writer and reader. The book explores the nature of this interaction and the various stylistic and other devices which sustain the 'contract' between reader and writer. In particular, the psychological processes which allow a reader to make sensible assumptions about a writer's intentions are dealt with in detail. No theory of reading, the author argues, should ignore the purpose of the enterprise. Similarly, explaining success and failure in teaching children to read may well hinge on an understanding of what children think reading is about. The style of this book is concise and largely non-technical. The Psychology of Reading will be welcomed as stimulating and demanding by experts and non-specialist general readers alike.

Community development has lately gained much prominence, but the emphasis has remained on the economic and social welfare of communities, rather than the environment. By focusing on 'sustainable' development in Kenya, this study shows the importance of integrating ecological concerns in socio-economic and cultural development processes.

Originally published in 1984, this new introductory text fulfilled a need amongst both psychology and education students for a book which dealt with reading in a way that explored areas beyond the strictly practical question of how to teach children to read. Previous books on the psychology of reading had often concentrated on the analytic approach, in which reading had been seen in terms of a set of interconnected sub-skills and the experimental study of these components had become an end in itself. As a result, although great advances had been made in our understanding of certain aspects of the process, psychological studies of reading had increasingly been seen by teachers and others as unduly abstract. The Psychology of Reading goes back to first principles and attempts to set reading in its context alongside other cognitive activities, particularly those involving memory and perceptual processes. Professor Kennedy argues that it is wrong to set reading apart as a 'skill' when it needs to be understood against a background of work in cognitive psychology. Reading is a social phenomenon concerned with human communication, and in this context it must be seen in terms of an interaction between writer and reader. The book explores the nature of this interaction and the various stylistic and other devices which sustain the 'contract' between reader and writer. In particular, the psychological processes which allow a reader to make sensible assumptions about a writer's intentions are dealt with in detail. No theory of reading, the author argues, should ignore the purpose of the enterprise. Similarly, explaining success and failure in teaching children to read may well hinge on an understanding of what children think reading is about. The style of this book is concise and largely non-technical. The Psychology of Reading will be welcomed as stimulating and demanding by experts and non-specialist general readers alike.

Denial and Deception: A Study of the Bush Administration's Rhetorical Case for Invading Iraq delivers a refreshingly objective snapshot of the relationship between President George W. Bush's misleading statements, public opinion, and the war in Iraq. Using statistical analysis, Alan Kennedy-Shaffer presents the first academic study of President Bush's efforts to bully the nation into invading Iraq and why the White House no longer controls public opinion. By mapping the major rhetorical and military developments in the war in Iraq, Kennedy-Shaffer paint a contextual picture of the Administration's rhetoric and the impact of casualty rates on public opinion. This book is essential reading for every scholar of presidential rhetoric and public opinion in an era of denial and deception by the President of the United States.

Community development has lately gained much prominence, but the emphasis has remained on the economic and social welfare of communities, rather than the environment. By focusing on 'sustainable' development in Kenya, this study shows the importance of integrating ecological concerns in socio-economic and cultural development processes.

More critical thinking. More college skills. A fresh perspective on EAP. Prism is a five-level (A1 to C1), American English paired-skills course (Reading/Writing and Listening/Speaking), created for students who need to develop a range of academic skills. These skills include analysing information, looking at things in new ways, formulating opinions, and clearly expressing ideas. Prism focuses strongly on critical thinking, skills for academic life, and teaching the most useful language.