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This book provides a synthesis of current research and
international best practice in the emerging field of creative
tourism. Including knowledge, insights, and reflections from both
practitioners and researchers, it covers types of creative tourist,
trends, designing and implementing creative tourism products,
embedding activities in a community and place, and addressing
sustainability challenges. Applying lessons learned from the
CREATOUR project and other initiatives, the editors present key
information in an actionable manner best suited to people working
on the ground. The book: - Addresses important issues such as local
economic benefit, social and collaborative economy, community
engagement, social inclusion, youth empowerment, cross-cultural
exchange, and responsible travel. - Provides a core, introductory
text plus a wide range of cases examining creative tourism
development in practice in the following 15 countries: Austria,
Brazil, Canada, Colombia, Denmark, Finland, Kenya, Namibia,
Portugal, the Netherlands, New Zealand, Slovenia, Spain, Thailand,
and the USA. - Includes colour photos, diagrams, text boxes, and
call-out quotations throughout to help guide and engage readers. A
vital resource for tourism agencies, practitioners, planners and
policymakers interested in developing creative tourism programmes
and activities, this book will also be of interest to cultural and
creative tourism researchers, students, and teachers of tourism and
culture-based development.
This book provides a synthesis of current research and
international best practice in the emerging field of creative
tourism. Including knowledge, insights, and reflections from both
practitioners and researchers, it covers types of creative tourist,
trends, designing and implementing creative tourism products,
embedding activities in a community and place, and addressing
sustainability challenges. Applying lessons learned from the
CREATOUR project and other initiatives, the editors present key
information in an actionable manner best suited to people working
on the ground. The book: - Addresses important issues such as local
economic benefit, social and collaborative economy, community
engagement, social inclusion, youth empowerment, cross-cultural
exchange, and responsible travel. - Provides a core, introductory
text plus a wide range of cases examining creative tourism
development in practice in the following 15 countries: Austria,
Brazil, Canada, Colombia, Denmark, Finland, Kenya, Namibia,
Portugal, the Netherlands, New Zealand, Slovenia, Spain, Thailand,
and the USA. - Includes colour photos, diagrams, text boxes, and
call-out quotations throughout to help guide and engage readers. A
vital resource for tourism agencies, practitioners, planners and
policymakers interested in developing creative tourism programmes
and activities, this book will also be of interest to cultural and
creative tourism researchers, students, and teachers of tourism and
culture-based development.
Lately, tourists consider their mobile devices as essential
accessories for the realization of their trip before, during, and
after the visit. Such devices allow them to consult information
about points of interest, services, or products in real time. Thus,
mobile devices have come to be considered as tools to support
decision making regarding the realization of trips. In the digital
environment, tourists seek complementary information to consolidate
knowledge about the destination, heritage, culture, customs, and
traditions that make the visited place unique. Simultaneously, they
transform tourist experiences into a memory associated with travel,
contribute to the sustainability of local populations, reduce
inequalities, and cooperate to improve the quality of life of all
involved. ICT as Innovator Between Tourism and Culture differs from
others on the same areas because it aims to place the emphasis on
and increase the bridge of knowledge between information
communications technology (ICT), tourism, and culture, considering
ICT as the main driver that creates the development environment and
enhances the tourist experience in general. In particular, it is
linked to cultural heritage, making it a more sustainable and
intelligent tourist destination, taking into account the well-being
of the local population and visitors. Covering topics such as
destination image, religious tourism, and innovation dynamics, this
book is an essential resource for IT consultants, hotel managers,
marketers, travel agencies, tour operators, tourism researchers,
professors, students, practitioners within the tourism industry,
and academicians.
Lately, tourists consider their mobile devices as essential
accessories for the realization of their trip before, during, and
after the visit. Such devices allow them to consult information
about points of interest, services, or products in real time. Thus,
mobile devices have come to be considered as tools to support
decision making regarding the realization of trips. In the digital
environment, tourists seek complementary information to consolidate
knowledge about the destination, heritage, culture, customs, and
traditions that make the visited place unique. Simultaneously, they
transform tourist experiences into a memory associated with travel,
contribute to the sustainability of local populations, reduce
inequalities, and cooperate to improve the quality of life of all
involved. ICT as Innovator Between Tourism and Culture differs from
others on the same areas because it aims to place the emphasis on
and increase the bridge of knowledge between information
communications technology (ICT), tourism, and culture, considering
ICT as the main driver that creates the development environment and
enhances the tourist experience in general. In particular, it is
linked to cultural heritage, making it a more sustainable and
intelligent tourist destination, taking into account the well-being
of the local population and visitors. Covering topics such as
destination image, religious tourism, and innovation dynamics, this
book is an essential resource for IT consultants, hotel managers,
marketers, travel agencies, tour operators, tourism researchers,
professors, students, practitioners within the tourism industry,
and academicians.
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