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The Globalization of Rural Plays in the Twenty-First Century
excavates the neglected ideological substratum of peasant folk
plays. By focusing on northeastern Romania and southwest
Ukraine-two of the most ruralized regions in Europe-this work
reveals the complex landscape of peasant plays and the essential
role they perform in shaping local culture, economy, and social
life. The rapid demise of these practices and the creation of
preservation programs is analyzed in the context of the corrosive
effects of global capitalism and the processes of globalization,
urbanization, mass-mediatization, and heritagization. Just like
peasants in search of better resources, rural plays "migrate" from
their villages of origin into the urban, modern, and more dynamic
world, where they become more visible and are both appreciated and
exploited as forms of transnational, intangible cultural heritage.
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