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First published in 2006, this volume provides the first in-depth
analysis of the place of visual representations within the process
of decolonisation during the period 1945 to 1970. The chapters
trace the way in which different visual genres - art, film,
advertising, photography, news reports and ephemera - represented
and contributed to the political and social struggles over Empire
and decolonisation during the mid-Twentieth century. The book
examines both the direct visual representation of imperial retreat
after 1945 as well as the reworkings of imperial and 'racial'
ideologies within the context of a transformed imperialism. While
the book engages with the dominant archive of artists, exhibitions,
newsreels and films, it also explores the private images of the
family album as well as examining the visual culture of
anti-colonial resistance.
First published in 2006, this volume provides the first in-depth
analysis of the place of visual representations within the process
of decolonisation during the period 1945 to 1970. The chapters
trace the way in which different visual genres - art, film,
advertising, photography, news reports and ephemera - represented
and contributed to the political and social struggles over Empire
and decolonisation during the mid-Twentieth century. The book
examines both the direct visual representation of imperial retreat
after 1945 as well as the reworkings of imperial and 'racial'
ideologies within the context of a transformed imperialism. While
the book engages with the dominant archive of artists, exhibitions,
newsreels and films, it also explores the private images of the
family album as well as examining the visual culture of
anti-colonial resistance.
The first book to provide an historical survey of images of black
people in advertising during the colonial period. Analyses the
various conflicting, and changing ideologies of colonialism and
racism in British advertising. Reveals the historical and
production context of many well known advertising icons, as well as
the specific commercial interests that various companies' images
projected. Provides a chronological understanding of changing
colonial ideologies in relation to advertising, while each chapter
explores images produced to sell specific products, such as soap,
cocoa, tea and tobacco. -- .
Colonial Advertising & Commodity Racism is the latest volume in
LIT Verlag's series Racism Analysis - Series B: Yearbooks. This
series explores racial discrimination in all its varying
historical, ideological, and cultural patterns. It examines the
invention of race and the dimensions of modern racism, and it
inquires into racism avant la lettre. Racism Analysis brings
together scholars from various disciplines and schools of thought,
with the key aim of contributing to the conceptualization of racism
and to identify the practices of dehumanization that are intrinsic
to it. The contents of Colonial Advertising & Commodity Racism
include: Advertising White Supremacy: Capitalism, Colonialism, and
Commodity Racism * Come and Join the Freedom-Lovers: Race,
Appropriation, and Resistance in Advertising * Buffalo Bill's Wild
West: The Racialization of the Cosmopolitan Imagination * Fun
Without Vulgarity? Commodity Racism and the Promotion of Blackface
Fantasies * From Oecumene to Trademark: The Symbolism of the Moor
in the Occident * Bittersweet Temptations: Race and the Advertising
of Cocoa * The German Alternative: Nationalism and Racism in
Afri-Cola. (Series: Racism Analysis - Series B: Yearbooks - Vol. 4)
Black Star documents the vibrant Asian Youth Movements in 1970s and
80s Britain who struggled against the racism of the street and the
state. Anandi Ramamurthy shows how they drew inspiration from Black
Power movements as well as anti-imperialist and workers' struggles
across the globe. This book is populated by landmark events in
anti-racist struggle, from the Grunwick strike, to the Handsworth
riots, and the acquittal of the Bradford 12. Ramamurthy writes of
the evolution of a politicised Asian youth in Britain, focussing
particularly on how the struggle to make Britain 'home' led to the
conception of a broad-based identity inspiring unity amongst all
those struggling against racism: 'political blackness'. Ramamurthy
documents how by the late 1980s this broad based black identity
disintegrated as Islamophobia became a new form of racism and how
in the process the legacy of the Asian Youth Movements has been
largely hidden. Black Star retrieves this history and demonstrates
its importance for political struggles today.
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