Imperial Persuaders - Images of Africa and Asia in British Advertising (Paperback)

The first book to provide an historical survey of images of black people in advertising during the colonial period. Analyses the various conflicting, and changing ideologies of colonialism and racism in British advertising. Reveals the historical and production context of many well known advertising icons, as well as the specific commercial interests that various companies' images projected. Provides a chronological understanding of changing colonial ideologies in relation to advertising, while each chapter explores images produced to sell specific products, such as soap, cocoa, tea and tobacco. -- .

General

Imprint:	Manchester University Press
Country of origin:	United Kingdom
Series:	Studies in Imperialism
Release date:	August 2003
First published:	2003
Authors:	Anandi Ramamurthy
Dimensions:	234 x 156 x 14mm (L x W x T)
Format:	Paperback
Pages:	256
ISBN-13:	978-0-7190-6379-4
Categories:	Books > Arts & Architecture > Industrial / commercial art & design > Illustration & commercial art > General Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General Books > Humanities > History > World history > 1750 to 1900 Books > Humanities > History > British & Irish history > General Books > Social sciences > Sociology, social studies > Ethnic studies > General Books > Social sciences > Politics & government > Political ideologies > Imperialism Books > Business & Economics > Business & management > Sales & marketing > Advertising Books > Humanities > History > World history > From 1900 > General Books > History > British & Irish history > General Books > History > World history > 1750 to 1900 Books > History > World history > From 1900 > General
LSN:	0-7190-6379-5
Barcode:	9780719063794

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