Everything we do, and sense, happens through our brain. In Coaching the Brain: Practical Applications of Neuroscience to Coaching, highly experienced coaches Joseph O'Connor and Andrea Lages ask and answer the question: 'How can we use our knowledge of the brain to help ourselves and others to learn, change, and develop?'. This book will show you how to apply insights from the latest neuroscience research in a practical way, in the fields of personal development, coaching and cognitive therapy. Accessible and practical, it begins with an overview of how the brain works along with an explanation of how our brain changes due to our actions and thoughts, illuminating how these habits can be changed through neuroplasticity. Understanding the neuroscience of goals and mental models helps us to work with and change them, and clarity about emotions and the emotional basis of values can help achieve happiness. Most importantly, neuroscience illuminates how we learn, as well as the power of expectations. The book also explores the key lessons we can take from neuroscience for high performance and leadership. Eminently accessible, this book gives you new tools to help yourself and others create better futures. As a whole, the book will provide you with a new respect for the depth and complexity of your thinking and emotions. Coaching the Brain: Practical Applications of Neuroscience to Coaching, with its clarity and practical application, will be essential reading for coaches in practice and in training, as well as leaders, coach supervisors and HR and L&D professionals, and will be a key text for academics and students of coaching and coaching psychology.

A practical guide to using NLP in business and life coaching from bestselling NLP expert Joseph O Connor. This book is suitable for both established coaches and for those who are being coached.

Neuro-Linguistic Programming (NLP) is the psychology of excellence. It is based on the practical skills that are used by all good communicators to obtain excellent results. These skills are invaluable for personal and professional development.

NLP provides most, if not all, of the skills necessary to become a full time coach or a manager who coaches. This book will help all those looking to have any level of involvement in coaching either as a coach or as the recipient of coaching. NLP enables the coaching process to be faster with fewer meetings, a great benefit in today s time-pressured industries.

This book is one of the first to combine business and life coaching with NLP. It provides guidelines and skills for an improved all-round performance as a coach, along with the skills necessary to look after, organize and coach yourself. It provides a comprehensive guide to coaching that will meet the needs of all, no matter what their involvement in coaching."

Everything we do, and sense, happens through our brain. In Coaching the Brain: Practical Applications of Neuroscience to Coaching, highly experienced coaches Joseph O'Connor and Andrea Lages ask and answer the question: 'How can we use our knowledge of the brain to help ourselves and others to learn, change, and develop?'. This book will show you how to apply insights from the latest neuroscience research in a practical way, in the fields of personal development, coaching and cognitive therapy. Accessible and practical, it begins with an overview of how the brain works along with an explanation of how our brain changes due to our actions and thoughts, illuminating how these habits can be changed through neuroplasticity. Understanding the neuroscience of goals and mental models helps us to work with and change them, and clarity about emotions and the emotional basis of values can help achieve happiness. Most importantly, neuroscience illuminates how we learn, as well as the power of expectations. The book also explores the key lessons we can take from neuroscience for high performance and leadership. Eminently accessible, this book gives you new tools to help yourself and others create better futures. As a whole, the book will provide you with a new respect for the depth and complexity of your thinking and emotions. Coaching the Brain: Practical Applications of Neuroscience to Coaching, with its clarity and practical application, will be essential reading for coaches in practice and in training, as well as leaders, coach supervisors and HR and L&D professionals, and will be a key text for academics and students of coaching and coaching psychology.