Meetings and events are a major source of revenue for the venues that host them. But competition to win meetings and events is growing fast as new venues, large and small, are opening up all over the world and existing venues are expanding, refurbishing and modernizing their offer in order to increase their share of this lucrative market. However, in properties ranging from conference centres and hotels to universities and unusual venues such as museums and tourist attractions, busy sales and marketing staff often struggle to keep up to date with the many tools and techniques that can help them bring business to their meeting rooms. New staff in particular often feel the need for a structured, comprehensive guide to sources of business for their venue as well as detailed instruction on the most effective ways of winning meetings and events to fill their meetings spaces and create loyal customers. Winning Meetings and Events for Your Venue is the solution to these issues. It provides a clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue. An easy-to read manual setting out the most useful and relevant techniques in a coherent and logical manner, it includes: * Guidance on key tools and techniques from traditional face-to-face selling and negotiating skills and the use of social media to site inspections and exhibiting at trade shows. * Case studies of transferable best practice in this field, drawn from a wide range of venues of all sizes in the UK and overseas. * Advice from experienced sales and marketing venue managers, demonstrating original ideas that really work - and explaining why they work. * Checklists at the end of each chapter summarizing key points and also a short quiz for the reader, to check their level of understanding of the chapter's content. Rob Davidson is a Senior Lecturer at University of Greenwich Business School. He is a respected academic in the meetings and events field, and the accomplished author of seven books and a great many reports on trends and developments in the global meetings industry. He has experience of training venue sales and marketing staff both in the UK and overseas. Indeed, it was his experience of running these training courses that led to the realization that there was a vast untapped market for a manual on this subject. Anthony Hyde is the General Manager - Business Events at the highly-successful Barbican venue in the City of London. He is responsible for the commercial sales, marketing and PR, event management and technical production for conferences, banqueting, exhibitions and corporate hospitality. He has 15 years' experience in meetings and events sales within multi-purpose venues, and is widely recognized in the UK and beyond for his work with MPI - Meetings Professionals International, one of the principal global professional associations for the meetings industry. He was UK President of MPI's UK and Ireland Chapter during 2009/10.

Meetings and events are a major source of revenue for the venues that host them. But competition to win meetings and events is growing fast as new venues, large and small, are opening up all over the world and existing venues are expanding, refurbishing and modernizing their offer in order to increase their share of this lucrative market. However, in properties ranging from conference centres and hotels to universities and unusual venues such as museums and tourist attractions, busy sales and marketing staff often struggle to keep up to date with the many tools and techniques that can help them bring business to their meeting rooms. New staff in particular often feel the need for a structured, comprehensive guide to sources of business for their venue as well as detailed instruction on the most effective ways of winning meetings and events to fill their meetings spaces and create loyal customers. Winning Meetings and Events for Your Venue is the solution to these issues. It provides a clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their venue. An easy-to read manual setting out the most useful and relevant techniques in a coherent and logical manner, it includes: * Guidance on key tools and techniques from traditional face-to-face selling and negotiating skills and the use of social media to site inspections and exhibiting at trade shows. * Case studies of transferable best practice in this field, drawn from a wide range of venues of all sizes in the UK and overseas. * Advice from experienced sales and marketing venue managers, demonstrating original ideas that really work - and explaining why they work. * Checklists at the end of each chapter summarizing key points and also a short quiz for the reader, to check their level of understanding of the chapter's content. Rob Davidson is a Senior Lecturer at University of Greenwich Business School. He is a respected academic in the meetings and events field, and the accomplished author of seven books and a great many reports on trends and developments in the global meetings industry. He has experience of training venue sales and marketing staff both in the UK and overseas. Indeed, it was his experience of running these training courses that led to the realization that there was a vast untapped market for a manual on this subject. Anthony Hyde is the General Manager - Business Events at the highly-successful Barbican venue in the City of London. He is responsible for the commercial sales, marketing and PR, event management and technical production for conferences, banqueting, exhibitions and corporate hospitality. He has 15 years' experience in meetings and events sales within multi-purpose venues, and is widely recognized in the UK and beyond for his work with MPI - Meetings Professionals International, one of the principal global professional associations for the meetings industry. He was UK President of MPI's UK and Ireland Chapter during 2009/10.

More and more students in the world now decide to undertake their university studies in another country to their own. They see advantages of quality, value and experience in studying abroad and rightly see the experience as a preparation for life and a big plus for their CVs in an increasingly inter-connected world and job market. The world language is now undisputedly English and even universities in non-English speaking countries such as Holland and Denmark, universities that are wanting to attract international students, are switching to teaching university programmes in English. This makes for an unparalleled opportunity for UK students these days, just at a time when UK university fees are increasing significantly. This guide gives an overview of the opportunities available to UK students across the world, from the English speaking counties of the USA, Canada, Australia, and New Zealand, to Asia (India, Hong Kong, Malaysia and Singapore), to offers nearer home, in Europe. As well as information on what is available - the education systems and academic cultures and demands of the different destination countries are explained, application procedures and information on living (accommodation, food, entertainment) are provided and there are self-development exercises that will help with the process of cultural readjustment that you as a UK student are likely to undergo and need to understand. The book covers information for both undergraduate and postgraduate programmes and recommends ideal destination countries for these. Tips and advice on how to avoid certain pitfalls while being an international student living abroad are provided.

More and more students in the world now decide to undertake their university studies in another country to their own. They see advantages of quality, value and experience in studying abroad and rightly see the experience as a preparation for life and a big plus for their CVs in an increasingly inter-connected world and job market. The world language is now undisputedly English and even universities in non-English speaking countries such as Holland and Denmark, universities that are wanting to attract international students, are switching to teaching university programmes in English. This makes for an unparalleled opportunity for UK students these days, just at a time when UK university fees are increasing significantly. This guide gives an overview of the opportunities available to UK students across the world, from the English speaking counties of the USA, Canada, Australia, and New Zealand, to Asia (India, Hong Kong, Malaysia and Singapore), to offers nearer home, in Europe. As well as information on what is available - the education systems and academic cultures and demands of the different destination countries are explained, application procedures and information on living (accommodation, food, entertainment) are provided and there are self-development exercises that will help with the process of cultural readjustment that you as a UK student are likely to undergo and need to understand. The book covers information for both undergraduate and postgraduate programmes and recommends ideal destination countries for these. Tips and advice on how to avoid certain pitfalls while being an international student living abroad are provided.