For courses in Sales and Personal Selling. Extensive, real-world applications, carefully integrated with current personal selling concepts. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of "learn by doing" materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares students to succeed as members of a new generation of businesspeople. For courses in Sales and Personal Selling. Extensive, real-world applications, carefully integrated with current personal selling concepts. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of "learn by doing" materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares students to succeed as members of a new generation of businesspeople. Please note that the product you are purchasing does not include MyMarketingLab. MyMarketingLab Join over 11 million students benefiting from Pearson MyLabs. This title can be supported by MyMarketingLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyMarketingLab to accelerate your learning? You need both an access card and a course ID to access MyMarketingLab. These are the steps you need to take: 1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system. 2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book. 3. If you have a course ID but no access code, you can benefit from MyMarketingLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyMarketingLab (ISBN:9781292060422) 4. If your lecturer is using the MyLab and you would like to purchase the product... Go to www.MyMarketingLab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

Selling Today helps you understand the value of developing personal selling skills. The text incorporates academic theory, roleplay scenarios, real-world applications and ethical dilemmas. With the largest number of “learn by doing� materials of any personal selling text, Selling Today offers a wealth of tools to help you develop an ethical, customer-centered mindset. With new discussions, scenarios and videos, the 15th Edition prepares you to succeed as a member of a new generation of sales professionals.  

Master the human relation skills you need to become successful in today's workplace with one of the most widely used human relations texts available. EFFECTIVE HUMAN RELATIONS incorporates hundreds of examples of real human relations issues and practices in successful companies. This comprehensive 13th edition explores goal- setting, the root causes of negative attitudes, the use of "personal branding" and social media in the job market, emotional intelligence, positive psychology and happiness, and how companies create a dynamic company cultures. Self-assessments and self-development opportunities throughout the book teach you to assume responsibility for improving your personal skills and competencies. This text will help you gain the insights, knowledge and relationship skills you need to deal successfully with the wide range of people-related challenges in business today. It is a text you can continue to refer to throughout your life!

The Only Clue to His Identity Was a Small Medallion with the words 'Lazarus Gray' Stamped on It. He took that name, this stranger to himself and became one of Sovereign City's greatest heroes Now Gray and his team, Assistance Unlimited, return to face their greatest challenges yet in THE ADVENTURES OF LAZARUS GRAY VOLUME THREE: EIDOLON by Award winning Author Barry Reese From Pro Se Productions and Reese Unlimited, Pro Se's inaugural Author Imprint comes the latest chapter in the Sovereign City Project featuring one of the most popular New Pulp heroes of recent years Thrill to tales in this latest volume as Lazarus Gray and his aides battle against their opposite number as some of their most dangerous enemies band together to form MURDER UNLIMITED They've sworn to destroy Lazarus and his team, but is there another agenda that secretly guides this sinister alliance? Also, Gray squares off with a new foe- Eidolon Who or what is this latest adversary Follow Gray as he works out a puzzle that began in the steamy jungles of Peru and may end with the fall of a hero The Adventures of Lazarus Gray returns with a third volume full of action, excitement, and danger as Assistance Unlimited plunges into the heart of evil...but will they all survive the journey? Also presenting SECRETS OF THE DEAD, the first in a series of illustrated features by Barry Reese and Award Winning Artist George Sellas THE ADVENTURES OF LAZARUS GRAY VOLUME THREE: EIDOLON featuring cover and interior illustrations by George Sellas and formatting and design by Sean Ali The latest and greatest in New Pulp from Reese Unlimited and Pro Se Productions