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In today's market-driven world, the contemporary church faces
pressing questions as it continues to be formed by the powerful
forces of neoliberal capitalism. This book builds on theological
examinations of capitalism and consumerism to develop a theology of
marketing that addresses two key questions. First, even though
church marketing seems to help churches grow amidst a climate of
declining church affiliation, should the church use it? Second,
considering the church's indistinguishability from culture in
relation to consumption, how should Christians relate to material
goods? To address these questions, Emily Beth Hill develops a
framework that draws on the concrete practices of marketing (such
as focus groups, big data, branding, and advertising) and the
trajectory of their use over time, along with Martin Luther's
theology of the Word. Combining Martin Luther's pro me ("for me")
theology with marketing concepts, Hill shows that while marketing
and the gospel have formal pro me similarities, materially they are
quite different: marketing operates as a word of law distinct from
the effective, liberating word of the gospel proclaimed for us, and
thus the two produce different human identities. While existing
examinations of capitalism primarily rely on theologies and
discourses of desire, Hill reveals that a theology of the Word
illuminates a fruitful new area for reflection on how the church
can resist the deformations of capitalism.
A storm is coming. None of us have ever experienced a storm like
this. It could arrive very soon. But, as anyone who makes a living
as a forecaster will quickly say, "On the other hand . . ." The
storm is, of course, an influenza pandemic. Much has been written
in the past few years about the virus known as H5N1 and its
potential to develop into a pandemic. Some in the scientific
community are questioning whether that will ever happen. If H5N1
does become pandemic, we have no basis for predicting whether it
will be this year or 10 years from now. After all, H5N1 was first
identified in birds in 1961; the first human cases did not appear
until 1997.
Lies, lies, too many lies ... Jane Dough washes her hands of her
wacky family's deceptive ways. But when a disastrous situation with
her homeowners' association threatens Jane's newfound security, and
her family pumps up the pressure for her to sell her home, Jane
reverts to family misbehavior. She blurts out a lie that she's
advertising for a husband to help her out of her jam. It's just one
little lie to get everyone off her back, so no harm done,
right?
Wrong Someone runs a Husband Wanted ad in Jane's name, and now
she's stuck with the consequences of her lie, even though she has
no intention of getting married. Meanwhile, there's that little
business of losing her property if she doesn't bring it into
conformance before the deadline, and with every step forward, she
takes two back. And one is a misstep that leads her smack into the
middle of a murder.
Either Jane is the unluckiest girl in the world or bad luck is
getting good help. Surely not from Mark and Sue, her two best
friends, or from the drop-dead gorgeous doctor who comes bearing
gifts. And that sexy new neighbor, a hunk of a Texan cowboy, must
be on her side. It's a shame she can't tell the truth about what's
really going on, but that doesn't give everyone else the right to
lie, does it?
Well, maybe it does. Or maybe not. Or maybe Jane just doesn't
know the rules ... of lying.
Winner of the Virginia Romance Writers of America Holt Medallion
Award of Merit, Gulf Coast Romance Writers of America Silken Sands
Readers' Choice STAR Award, and Heartland Romance Writers of
America Show Me The Spark Award. Voted one of the Top 10 Historical
Romances for 2013 by readers in the RomCon Readers' Crown Awards. A
desperate young woman ... Lady Louisa Barrick will do anything to
save her estate and the village that depends on it, but when she
tries to use a rakish privateer in her scheme, things don't turn
out as planned. A duke masquerading as a privateer ... Jonathan
Derek Wentworth has a scheme of his own: to track down the
ton-based smuggling gang responsible for his father's death. When
he's caught in a compromising situation with Lady Louisa, he
decides it's better to marry her than to risk being ostracized by
the London society whose invitations are vital to his plan. But
Louisa refuses to marry him, unless he meets her terms, one of
which is a month-long reprieve from consummation. Intent on
seduction, Derek doesn't count on his unexpected jealousy wreaking
havoc with his emotions, his marriage, and his masquerade. Lucy,
still grieving the death of her father, wants desperately to avoid
another heartbreak, but fears she may have schemed herself into a
marriage with the one man destined to break her heart: a man who
isn't what he seems, who obviously can't be trusted, and who will
surely leave her the first chance he gets.
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