When a sprinkler malfunctioned at a Baltimore menswear store, three inches of water sat on the floor and much of the merchandise was wet. The owner, the author of this book, could have done the normal thing and sell the wet merchandise to a Jobber--a business that buys damaged goods in bulk for cheap. Instead, he did the OUTRAGEOUS thing--he advertised in a very OUTRAGEOUS way which resulted in receiving much more than he would have received from the Jobber. It was easy.

Here is an OUTRAGEOUS idea--it's easy to make a lot of money from advertising. That's right, easy money! This book, OUTRAGEOUS ADVERTISING THAT'S OUTRAGEOUSLY SUCCESSFUL, explains in certain terms how to advertise and make money.

Rich with examples and stories showing exactly how to implement a successful OUTRAGEOUS program, this book cracks the code on getting a return on your advertising dollars--an OUTRAGEOUS return!

Secrets of Peak Performers Are you an entrepreneur working hard to grow your business, income, and influence? Or, are you like most entrepreneurs who are working hard, but not necessarily working smart? Secrets of Peak Performers shares critical WORK SMART strategies from successful entrepreneurs in over 25 industries. Included inside are personal and professional wealth creating insights that tackle important topics like sales & marketing, time management, innovation & change, managing and leading people, and much more. If you are truly committed to success, you will find yourself referencing this book time and time again.

Work smarter, not harder

What does it mean to be a peak performer? How do you measure success?
What business strategies will propel you into a new stratosphere? This collection of essays, from the best and the brightest entrepreneurs of our day, reveals industry tested secrets for peak performance success with you. Inside, you will find insights on everything from social media marketing to estate planning. Save yourself some time and energy.