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Many young musicians will admit they know little about personal
finance. They have trouble budgeting what little money they make
from their part-time jobs, carry debt incurred by ringing up credit
cards on studio equipment they cannot afford, and get lured into
using the latest investment apps that have them putting grandma's
birthday card money into investments they may not even understand.
Even worse, when that rare musician gains financial and career
success, they often go on a mad spending spree only to end up
completely broke ten years later. You don't want this to happen to
you, right? This is why a simple and easy-to-read book written
specifically for musicians about personal finance is so vital to
understanding and success. Written by a 30-year expert in the music
business together with a 30-year specialist in the investment
industry, Personal Finance for Musicians provides a brief overview
of everything you should have learned in school but didn't. Topics
include: developing the right mind-set, paying-off debt, budgeting
and saving, building credit, dealing with banks, paying taxes,
insuring your assets, understanding investments, examining music
revenue streams, learning the lingo, seeking financial help,
avoiding financial noise, and more. This book provides an excellent
introduction for musicians whose knowledge is limited or who are
new to the critically important subject of personal finance. The
objective is to help put you on the right track to better financial
health and inspire you to learn more without intimidating you, or
even worse-boring you.
Are you tired of living paycheck-to-paycheck, being broke and in
debt, and watching everyone else become independently wealthy?
Well, you've come to the right place. Many musicians will admit
they know little about personal finance. In Personal Finance for
Musicians, music industry and finance experts Bobby Borg and Britt
Halsey coach you on how to: Make and save money Increase your
credit score Protect yourself from identity theft Get out of debt
Understand investment apps Invest responsibly Protect your assets
Build a "freedom fund" for the future Limit your tax liability And
so much more... With step-by-step action tips and short digestible
chapters that can be read in any order, this book is presented in a
no-nonsense, easy-to-read style that any musician can grasp. The
objective is to educate and inspire you, without intimidating, or
even worse-boring you. Let this book be your guide to financial
success today!
Do it yourself and succeed! More and more artists are taking
advantage of new technologies to try and build successful careers.
But in this expanding competitive marketplace, serious
do-it-yourself musicians need structured advice more than ever. In
Music Marketing for the DIY Musician, veteran musician and industry
insider Bobby Borg presents a strategic, step-by-step guide to
producing a fully customized, low-budget plan of attack for
marketing one's music. Presented in a conversational tone, this
indispensable guide reveals the complete marketing process using
the same fundamental concepts embraced by top innovative companies,
while always encouraging musicians to find their creative niche and
uphold their artistic vision. The objective is to help artists take
greater control of their own destinies while saving money and time
in attracting the full attention of top music industry
professionals. It's ultimately about making music that matters, and
music that gets heard! Updates include: *New interviews
highlighting current marketing strategies for the new music market
*Info on how to leverage digital marketing and streaming playlists
*Updated stories and examples of current music marketing principles
*Future forecasts and trends into music marketing *New and revised
services, tools, references, and contacts that can help musicians
further their careers *New marketing plan samples for bands/solo
artists and freelance musicians and songwriters
Today, when artists are empowered to take greater control of their
careers and earnings, the need for musicians to understand the
business of music has never been greater. In a digital age
overflowing with confusing and ever-changing information, musicians
need trusted business advice from a veteran artist who can break
down the basics in language they understand. Written by a
professional musician for other musicians, Business Basics for
Musicians is the laypersons guide to the music industry. In this
must-have manual, music industry veteran Bobby Borg presents vital
info in a conversational tone and an easy-to-scan format regarding
five vital areas that musicians need to succeed: Career Execution,
Business Relationships, Pro Teams, Deals and Dollars, and Future
Predictions. Everything from copyrights to record deals, to
managers, to merchandising, to doing it yourself is covered. With
pro interviews, anecdotes, and review quizzes, Business Basics for
Musicians is the complete handbook from start to success. Updates
for this edition: *Changes in copyright laws *Summary of the Music
Modernization Act *Updates on record, merch, publishing, and live
performance deals *New trends in sponsorships and partnerships with
product brands *New interviews with industry professionals,
including managers, producers, and agents *New stories paralleling
current events and industry happenings *Updated business resources,
industry contacts, and URLs
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