The intersections of aging, media, and culture are under-explored given trends in population aging, rapid increases in the mediation of everyday life, and the growing cultural significance of media consumption at the global level. This book brings together an international collection of critical scholars, both well-established and up-and-coming, from the various academic disciplines that share a common interest in the future study of aging and media. This anthology of original articles integrates aging theory and media studies through a study of core issues including the media's influence on the construction of "old age," the reciprocal influence of aging on media industries, age-based identities in a mediated world, issues of gender and sexuality in an aging society, and the practical implications of a more integrated approach between the two fields. The chapters explore the intersections between aging and media in the realms of advertising/marketing, television, film, music, celebrity and social media, among others.

The soap opera, one of U.S. television's longest-running and most influential formats, is on the brink. Declining ratings have been attributed to an increasing number of women working outside the home and to an intensifying competition for viewers' attention from cable and the Internet. Yet, soaps' influence has expanded, with serial narratives becoming commonplace on most prime time TV programs. "The Survival of Soap Opera" investigates the causes of their dwindling popularity, describes their impact on TV and new media culture, and gleans lessons from their complex history for twenty-first-century media industries.

The book contains contributions from established soap scholars such as Robert C. Allen, Louise Spence, Nancy Baym, and Horace Newcomb, along with essays and interviews by emerging scholars, fans and Web site moderators, and soap opera producers, writers, and actors from ABC's "General Hospital," CBS's "The Young and the Restless" and "The Bold and the Beautiful," and other shows. This diverse group of voices seeks to intervene in the discussion about the fate of soap operas at a critical juncture, and speaks to longtime soap viewers, television studies scholars, and media professionals alike.

The intersections of aging, media, and culture are under-explored given trends in population aging, rapid increases in the mediation of everyday life, and the growing cultural significance of media consumption at the global level. This book brings together an international collection of critical scholars, both well-established and up-and-coming, from the various academic disciplines that share a common interest in the future study of aging and media. This anthology of original articles integrates aging theory and media studies through a study of core issues including the media's influence on the construction of "old age," the reciprocal influence of aging on media industries, age-based identities in a mediated world, issues of gender and sexuality in an aging society, and the practical implications of a more integrated approach between the two fields. The chapters explore the intersections between aging and media in the realms of advertising/marketing, television, film, music, celebrity and social media, among others.

A reporter for the "Los Angeles Times" once noted that a"I Love Lucy" is said to be on the air somewhere in the world 24 hours a day.a That Lucyas madcap antics can be watched anywhere at any time is thanks to television syndication, a booming global marketplace that imports and exports TV shows. Programs from different countries are packaged, bought, and sold all over the world, under the watch of an industry that is extraordinarily lucrative for major studios and production companies.

In Global TV, Denise D. Bielb and C. Lee Harrington seek to understand the machinery of this marketplace, its origins and history, its inner workings, and its product management. In so doing, they are led to explore the cultural significance of this global trade, and to ask how it is so remarkably successful despite the inherent cultural differences between shows and local audiences. How do culture-specific genres like American soap operas and Latin telenovelas so easily cross borders and adapt to new cultural surroundings? Why is aThe Nanny, a whose gum-chewing star is from Queens, New York, a smash in Italy? Importantly, Bielby and Harrington also ask which kinds of shows fail. What is lost in translation? Considering such factors as censorship and other such state-specific policies, what are the inevitable constraints of crossing over?

Highly experienced in the field, Bielby and Harrington provide a unique and richly textured look at global television through a cultural lens, one that has an undeniable and complex effect on what shows succeed and which do not on an international scale.

A reporter for the "Los Angeles Times" once noted that a"I Love Lucy" is said to be on the air somewhere in the world 24 hours a day.a That Lucyas madcap antics can be watched anywhere at any time is thanks to television syndication, a booming global marketplace that imports and exports TV shows. Programs from different countries are packaged, bought, and sold all over the world, under the watch of an industry that is extraordinarily lucrative for major studios and production companies.

In Global TV, Denise D. Bielb and C. Lee Harrington seek to understand the machinery of this marketplace, its origins and history, its inner workings, and its product management. In so doing, they are led to explore the cultural significance of this global trade, and to ask how it is so remarkably successful despite the inherent cultural differences between shows and local audiences. How do culture-specific genres like American soap operas and Latin telenovelas so easily cross borders and adapt to new cultural surroundings? Why is aThe Nanny, a whose gum-chewing star is from Queens, New York, a smash in Italy? Importantly, Bielby and Harrington also ask which kinds of shows fail. What is lost in translation? Considering such factors as censorship and other such state-specific policies, what are the inevitable constraints of crossing over?

Highly experienced in the field, Bielby and Harrington provide a unique and richly textured look at global television through a cultural lens, one that has an undeniable and complex effect on what shows succeed and which do not on an international scale.

aOne of the best aspects of the text is the way that the contributors do not merely typecast fans as those interested in modern and popular culture, but also examine fans of mediums typically considered ahigh culture.a This makes the book much friendlier to pop-culture fans, whose practices are typically considered low-brow and fanatical when compared to someone who holds season tickets to the opera or visits an art gallery every weekend. As a fan, itas nice to see that the behavior is not reduced to unnecessary fanaticism and is examined on a more subjective level.a
--"M/C Reviews"

"Fandom pushes the boundaries of fan studies in bold directions, incorporating high culture fandoms, global fan cultures, fan technologies, and antagonistic anti-fandom, while rethinking the core tenets of fan studies concerning aesthetics, place, intellectual property, and interpretive communities -- all presented with a lively, accessible, and engaging writing style."
--Jason Mittell, Middlebury College

aIf you're an avid news reader, a holder of season's tickets to the symphony, a frequenter of used bookstores, or even if you've been known to scream at referees during televised games, you're a fan. In this exciting collection, we learn about why it is that certain media narratives, images, sounds, and events engage us emotionally, and what that engagement means for us personally and in our relationships with others in the increasingly global marketplace in which we live.a
--Lynn Schofield Clark, author of" From Angels to Aliens"

aA rich compendium of theory, argument, and observation of a wide variety of types of fandomafrom fans of cultural theory to fans of the Sopranos and ofChekhov, from presidents who are fans of country music to fans of the news. As the active aprosumersa of the digital mediaas niche markets come to be increasingly central to their operation, fan studies shows us the emerging dynamics of how the cultural industries are going to work in the future.a
--David Morley, Goldsmiths College, University of London

We are all fans. Whether we log on to Web sites to scrutinize the latest plot turns in "Lost," "stalk" our favorite celebrities on "Gawker," attend gaming conventions, or simply wait with bated breath for the newest "Harry Potter" novel-each of us is a fan. Fandom extends beyond television and film to literature, opera, sports, and pop music, and encompasses both high and low culture.

Fandom brings together leading scholars to examine fans, their practices, and their favorite texts. This unparalleled selection of original essays examines instances across the spectrum of modern cultural consumption from Karl Marx to Paris Hilton, "Buffy the Vampire Slayer" to backyard wrestling, Bach fugues to Bollywood cinemaA, and nineteenth-century concert halls to computer gaming. Contributors examine fans of high cultural texts and genres, the spaces of fandom, fandom around the globe, the impact of new technologies on fandom, and the legal and historical contexts of fan activity. Fandom is key to understanding modern life in our increasingly mediated and globalized world.

A completely updated edition of a seminal work on fans and communities We are all fans. Whether we follow our favorite celebrities on Twitter, attend fan conventions such as Comic Con, or simply wait with bated breath for the next episode of our favorite television drama-each of us is a fan. Recognizing that fandom is not unusual, but rather a universal subculture, the contributions in this book demonstrate that understanding fans--whether of toys, TV shows, celebrities, comics, music, film, or politicians--is vital to an understanding of media audiences, use, engagement, and participatory culture in a digital age. Including eighteen new, original essays covering topics such as activism directed at racism in sports fandom, fan/producer interactions at Comic Con, the impact of new technologies on fandom, and the politics and legality of fanfic, this wide-ranging collection provides diverse approaches to fandom for anyone seeking to understand modern life in our increasingly mediated, globalized and binge-watching world.

A completely updated edition of a seminal work on fans and communities We are all fans. Whether we follow our favorite celebrities on Twitter, attend fan conventions such as Comic Con, or simply wait with bated breath for the next episode of our favorite television drama-each of us is a fan. Recognizing that fandom is not unusual, but rather a universal subculture, the contributions in this book demonstrate that understanding fans--whether of toys, TV shows, celebrities, comics, music, film, or politicians--is vital to an understanding of media audiences, use, engagement, and participatory culture in a digital age. Including eighteen new, original essays covering topics such as activism directed at racism in sports fandom, fan/producer interactions at Comic Con, the impact of new technologies on fandom, and the politics and legality of fanfic, this wide-ranging collection provides diverse approaches to fandom for anyone seeking to understand modern life in our increasingly mediated, globalized and binge-watching world.

The soap opera, one of U.S. television's longest-running and most influential formats, is on the brink. Declining ratings have been attributed to an increasing number of women working outside the home and to an intensifying competition for viewers' attention from cable and the Internet. Yet, soaps' influence has expanded, with serial narratives becoming commonplace on most prime time TV programs. "The Survival of Soap Opera" investigates the causes of their dwindling popularity, describes their impact on TV and new media culture, and gleans lessons from their complex history for twenty-first-century media industries.

The book contains contributions from established soap scholars such as Robert C. Allen, Louise Spence, Nancy Baym, and Horace Newcomb, along with essays and interviews by emerging scholars, fans and Web site moderators, and soap opera producers, writers, and actors from ABC's "General Hospital," CBS's "The Young and the Restless" and "The Bold and the Beautiful," and other shows. This diverse group of voices seeks to intervene in the discussion about the fate of soap operas at a critical juncture, and speaks to longtime soap viewers, television studies scholars, and media professionals alike.

aOne of the best aspects of the text is the way that the contributors do not merely typecast fans as those interested in modern and popular culture, but also examine fans of mediums typically considered ahigh culture.a This makes the book much friendlier to pop-culture fans, whose practices are typically considered low-brow and fanatical when compared to someone who holds season tickets to the opera or visits an art gallery every weekend. As a fan, itas nice to see that the behavior is not reduced to unnecessary fanaticism and is examined on a more subjective level.a
--"M/C Reviews"

"Fandom pushes the boundaries of fan studies in bold directions, incorporating high culture fandoms, global fan cultures, fan technologies, and antagonistic anti-fandom, while rethinking the core tenets of fan studies concerning aesthetics, place, intellectual property, and interpretive communities -- all presented with a lively, accessible, and engaging writing style."
--Jason Mittell, Middlebury College

aIf you're an avid news reader, a holder of season's tickets to the symphony, a frequenter of used bookstores, or even if you've been known to scream at referees during televised games, you're a fan. In this exciting collection, we learn about why it is that certain media narratives, images, sounds, and events engage us emotionally, and what that engagement means for us personally and in our relationships with others in the increasingly global marketplace in which we live.a
--Lynn Schofield Clark, author of" From Angels to Aliens"

aA rich compendium of theory, argument, and observation of a wide variety of types of fandomafrom fans of cultural theory to fans of the Sopranos and ofChekhov, from presidents who are fans of country music to fans of the news. As the active aprosumersa of the digital mediaas niche markets come to be increasingly central to their operation, fan studies shows us the emerging dynamics of how the cultural industries are going to work in the future.a
--David Morley, Goldsmiths College, University of London

We are all fans. Whether we log on to Web sites to scrutinize the latest plot turns in "Lost," "stalk" our favorite celebrities on "Gawker," attend gaming conventions, or simply wait with bated breath for the newest "Harry Potter" novel-each of us is a fan. Fandom extends beyond television and film to literature, opera, sports, and pop music, and encompasses both high and low culture.

Fandom brings together leading scholars to examine fans, their practices, and their favorite texts. This unparalleled selection of original essays examines instances across the spectrum of modern cultural consumption from Karl Marx to Paris Hilton, "Buffy the Vampire Slayer" to backyard wrestling, Bach fugues to Bollywood cinemaA, and nineteenth-century concert halls to computer gaming. Contributors examine fans of high cultural texts and genres, the spaces of fandom, fandom around the globe, the impact of new technologies on fandom, and the legal and historical contexts of fan activity. Fandom is key to understanding modern life in our increasingly mediated and globalized world.