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The Survival of Soap Opera - Transformations for a New Media Era (Paperback) Loot Price: R958
Discovery Miles 9 580
The Survival of Soap Opera - Transformations for a New Media Era (Paperback): Sam Ford, Abigail De Kosnik, C.Lee Harrington

The Survival of Soap Opera - Transformations for a New Media Era (Paperback)

Sam Ford, Abigail De Kosnik, C.Lee Harrington

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Loot Price R958 Discovery Miles 9 580 | Repayment Terms: R90 pm x 12*

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The soap opera, one of U.S. television's longest-running and most influential formats, is on the brink. Declining ratings have been attributed to an increasing number of women working outside the home and to an intensifying competition for viewers' attention from cable and the Internet. Yet, soaps' influence has expanded, with serial narratives becoming commonplace on most prime time TV programs. "The Survival of Soap Opera" investigates the causes of their dwindling popularity, describes their impact on TV and new media culture, and gleans lessons from their complex history for twenty-first-century media industries.

The book contains contributions from established soap scholars such as Robert C. Allen, Louise Spence, Nancy Baym, and Horace Newcomb, along with essays and interviews by emerging scholars, fans and Web site moderators, and soap opera producers, writers, and actors from ABC's "General Hospital," CBS's "The Young and the Restless" and "The Bold and the Beautiful," and other shows. This diverse group of voices seeks to intervene in the discussion about the fate of soap operas at a critical juncture, and speaks to longtime soap viewers, television studies scholars, and media professionals alike.

General

Imprint: University Press Of Mississippi
Country of origin: United States
Release date: February 2012
First published: March 2012
Editors: Sam Ford • Abigail De Kosnik • C.Lee Harrington
Dimensions: 229 x 152 x 18mm (L x W x T)
Format: Paperback
Pages: 320
ISBN-13: 978-1-61703-317-9
Categories: Books > Arts & Architecture > Performing arts > Television
Books > Reference & Interdisciplinary > Communication studies > Media studies
LSN: 1-61703-317-0
Barcode: 9781617033179

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