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Kundenzufriedenheit Im Tourismus (German, Hardcover, 2nd 2., Unwesentlich Veranderte Au ed.): Axel Dreyer, Christian Dehner Kundenzufriedenheit Im Tourismus (German, Hardcover, 2nd 2., Unwesentlich Veranderte Au ed.)
Axel Dreyer, Christian Dehner
R1,097 R887 Discovery Miles 8 870 Save R210 (19%)
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Hochaktuelle Fragestellung nicht nur in der Hotellerie: Wie entsteht und wie sichert man die Kundenzufriedenheit mit dem Ziel der nachhaltigen Kundenbindung? Das Werk beantwortet diese Frage. Aus dem Inhalt: Beherbergungsbetriebe als Dienstleistungsunternehmen. Kundenzufriedenheit. Dienstleistungsqualitat. Messung von Kundenzufriedenheit und Dienstleistungsqualitat. Checklisten. Beschwerdemanagement. Von der Kundenzufriedenheit zur Kundenbindung."

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