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The Internet and social media have created a new group of Haves and
Have-Nots in business. The Haves enjoy a competitive advantage,
access to nearly unlimited information, and are pushing the
Have-Nots out of leadership roles (and sometimes jobs) in
organizations. In The Social Media WHY, marketing strategist and
international speaker Crystal Washington dispels the myths
surrounding using social media for business and concisely
demonstrates the very practical ways that innovative professionals
are using social media to become more efficient, effective and
connected.
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