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Written by experienced retailers, Merchandising Mathematics for
Retailing, 5/e introduces students to the essential principles and
techniques of merchandising mathematics, and explains how to apply
them in solving everyday retail merchandising problems. Instructor-
and student-friendly, it features clear and concise explanations of
key concepts, followed by problems, case studies, spreadsheets, and
summary problems using realistic industry figures. Most chapters
lend themselves to spreadsheet use, and skeletal spreadsheets are
provided to instructors within the Instructor's Manual. This
edition is extensively updated to reflect current trends, and to
discuss careers from the viewpoint of working professionals. It
adds 20+ new case studies that encourage students to use analytic
skills, and link content to realistic retail challenges. This
edition also contains a focused discussion of profitability
measures, and an extended discussion of assortment planning.
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