"soundBAIT" is a formula for radio-marketing success that has been developed for 1) radio station account executives who want to attract new advertisers, 2) radio advertisers who want their hard earned marketing dollars to produce dramatically better results and 3) radio listeners who demand that you at least entertain them while you interrupt the flow of music or talk on their favorite station. "soundBAIT" examines what radio stations should be looking for in an advertiser, what an advertiser should be looking for in a radio station and most importantly, what listeners expect advertisers to use as "bait" in their messages before they will "bite" at the products and services advertisers offer them.

The hardest data for managers and engineers in charge of the design and implementation of robot systems to acquire is also the most valuable: case studies detailing best current practice and the return on investment actually achieved. It has been a major goal of the British Robot Association, among other professional groups, to organise meetings where such case studies are presented and discussed between members; but the obvious restrictions of commercial confidentiality lead to considerable difficulty, especially in relation to the best recent installations. The authors of this book have been in the uniquely privileged position of lecturing in the Cambridge University Production Engineering Tripos, a course specially organised in conjunction with a number of leading companies applying robots and automation. Actual case studies from these companies form an important part of the course, making this book that has emerged from it a uniquely important addition to our Open University Press series.

The discovery of the earth's radiation belts in 1957 marked the beginning of what is now known as magnetospheric physics. The field has evolved normally from an early discovery phase through a period of exploration and into an era of quantitative studies of the dynamics of magnetized plasmas as they occur in nature. Such environments are common throughout the universe and have been studied in varying detail at the sun, the planets, pulsars, and certain radio galaxies. The purpose of this book is to describe basic quantitative aspects of magnetospheric physics. We use selected examples from the earth's magnetosphere to show how theory and data together form a quantitative framework for magnetospheric research. We have tried to organize the material along the philosophy of starting simply and adding com plexity only as necessary. We have avoided controversial and relatively new research topics and have tried to use as examples physical processes generally accepted as important within the earth's magnetospheric system. However, even in some of our examples, the question of whether the physical process applied to a particular problem is the dominant process, has yet to be answered."

Intented as a primer' in manufacturing systems, this book concentrates primarily on the technology that is applied on the shop floor to automate the manufacturing process. Modern automation techniques are placed in the context of manufacturing systems approaches and more traditional production engineering approaches. This edition has been updated with new material including sample course work, examination questions and a comprehensively revised reading list. It provides a clear account of steps to automation and covers all the essential aspects of principle and application in an accessible way.

It is essential for the traditionally industrialised countries to innovate in manu facturing to survive in the increasingly competitive world marketplace. This challenge coupled with the increasing application of computers has led to significant changes in the techniques applied in manufacturing. This book seeks to introduce those technologies that are being applied in discrete parts manufacturing. In the technIcal press there have been many phrases and acronyms coined to describe these technologies including numerical control (NC), machining centres, computer aided manufacture (CAM), computer integrated manufacture (CIM), simulation, robotics, flexible manufacturing systems (FMS), automatic assembly, factory automation, Kanban, just in time (JIT), manufacturing automation protocol (MAP), advanced manufacturing technology (AMT), etc. The book is intended to introduce senior undergraduates, postgraduate students and practising engineers to the principles of these individual technologies and their integration into complete, automated, programmable manufacturing facilities and systems. It is hoped that this will allow the reader to have a critical perspective of the market place and potential solutions to his own current or future problems. It is also intended to indicate how the complete manufacturing facility can be viewed as a system. The book does not address the related areas of Computer Aided Design (CAD), scheduling, production control and current speculative research at any significant level. It is impossible to do justice, in this short book, to such large subject areas which, without doubt, demand books in their own right. A book such as this is still necessarily wide-ranging and occasionally superficial."

The discovery of the earth's radiation belts in 1957 marked the beginning of what is now known as magnetospheric physics. The field has evolved normally from an early discovery phase through a period of exploration and into an era of quantitative studies of the dynamics of magnetized plasmas as they occur in nature. Such environments are common throughout the universe and have been studied in varying detail at the sun, the planets, pulsars, and certain radio galaxies. The purpose of this book is to describe basic quantitative aspects of magnetospheric physics. We use selected examples from the earth's magnetosphere to show how theory and data together form a quantitative framework for magnetospheric research. We have tried to organize the material along the philosophy of starting simply and adding com plexity only as necessary. We have avoided controversial and relatively new research topics and have tried to use as examples physical processes generally accepted as important within the earth's magnetospheric system. However, even in some of our examples, the question of whether the physical process applied to a particular problem is the dominant process, has yet to be answered."

STREET SMARTS FROM PROVERBS reveals Solomon's steps to divine wisdom while providing tools to navigate out of conflict into community. When Mitch Kruse, who once ruled the collector car auction world, lost almost everything the day after the IRS raided his company, he learned that going to church three times a week while growing up did not guarantee the answer to one question, "Have you ever thought about changing the scorecard of your life from money to wisdom?" His pursuit to find the answer sparked a lifelong journey through the ultimate wisdom book for emerging leaders, Proverbs, one that connects God's heart with street smarts. Mitch introduces each of the 12 words with a real-life story of someone who has experienced God's miraculous restoration through humbling their heart to Him. In every subsequent chapter, Mitch explains, illustrates, and applies one of the four components of each pearl, providing an easy-to-understand, yet life-transforming, step-by-step process to assimilate each respective trait of wisdom. Using practical analogies, Mitch gives memorable tools for the reader to recall every point with the purpose of applying it to conflict at work, with family, among friends, and in ministry. He shares tangible tools to be shrewd, yet harmless, in business dealings; how to separate wisdom from foolishness though discretion; and how to seek wise counsel for life's decisions. Mitch concludes the book with the timeless truths of discipline, intimacy with God and others, and how to become a lifelong learner.

DJ Williams lays herself bare and exposes the darkness of the world as she sees it. She pulls back the layers and exposes a naked world torn apart by despair, tragedy, and loneliness. Her brand of dark, edgy poetry taps directly into the veins of her readers by raw imagery with powerful emotions.

Realizing that only simplicity can truly lead to a feeling of content, D J Williams reconstructs her needs versus her wants in this stark yet vibrant collection of poetry.

This collection of twisted love poems is the result of one heart being broken, sewn back together and betrayed without yielding plus one mind suffering from too little sleep and too much caffeine.

Many countries in Sub-Saharan Africa see broadband ICT as an essential part of their long-term economic development strategy. Backbone networks are the high-capacity networks that lie at the heart of communications systems and allow the delivery of the high volumes of data needed for broadband. What high-capacity backbone networks that do exist in the region are typically limited to major urban areas and some inter-city routes. Competition between backbone networks is underdeveloped so the price of services remains high and quality is often poor. This pattern of network development is the result of high costs and regulatory restrictions on network development. Where countries have fully liberalized their telecommunications markets and promoted infrastructure competition, prices have fallen and quality improved. Backbone network policy should focus on promoting competition, reducing the cost of network construction and encouraging network development into currently underserved areas. Competition can be promoted by removing regulatory restrictions such as limits on the number of licenses and constraints on type of infrastructure and services that licensees can offer. The cost of backbone network development can be reduced by utilizing energy and transport infrastructure and reducing legal costs such as obtaining planning permission. Stimulating backbone network development beyond major urban areas can be achieved through establishing public-private partnerships to encourage operators to build networks into currently underserved areas.