Comprehensive yet portable, this concise field-guide edition of Australian Bird Guide is an essential companion for every birdwatcher visiting Australia This new, fully updated concise edition of the award-winning Australian Bird Guide brings the authority and clarity of ABG into a portable format ideal for field use. Its compact format features more than 700 bird species that are residents of or regular visitors to the Australian mainland and Tasmania, and surrounding seas. Easy to use and beautifully illustrated, the book's content has been carefully designed to provide the reader with key information to enable rapid identification of any bird. Australian Bird Guide: Concise Edition includes up-to-date species descriptions, distribution maps, illustrations and comparison pages for major groups. Portable and pocket-friendly yet comprehensive and authoritative, it's an essential companion for any birdwatcher visiting Australia.

Campaigns that Shook the World provides the inside story on a selection of the greatest campaigns of the last four decades, while narrating the development of the PR and communications business. The book provides the definitive case studies of nine campaigns - political, corporate and entertainment - from the 1970s to the present day. It explains their strategies and tactics, looks at the imagery and icons they created and interviews the powerful, flamboyant personalities who crafted and executed these seminal projects. The book examines Thatcherism, New Labour, Britain's royal family, the Rolling Stones, David Beckham, the London 2012 Olympics, Product (RED), Obama for America and Dove's Campaign for Real Beauty. In addition, Campaigns that Shook the World: - contains exclusive interviews with campaign gurus such as Alastair Campbell, Matthew Freud, Simon Fuller and Lord Tim Bell - investigates the relationship between communication techniques, the media and evolving public opinion, using real-world examples - features campaigns by Saatchi & Saatchi, Edelman, Bell Pottinger, Ogilvy, Freuds and other well-known marketing consultancies Campaigns that Shook the World grapples with PR's uneasy place at the nexus of politics and celebrity, holding the best campaigns up to scrutiny and showcasing just how powerful PR can be as an instrument of change. It contains insights from Alan Edwards, Paddy Harverson and many others.