|
Showing 1 - 10 of
10 matches in All Departments
The Research Handbook on Visual Politics focuses on key theories
and methodologies for better understanding visual political
communication. It also concentrates on the depictions of power
within politics, taking a historical and longitudinal approach to
the topic of placing visuals within a wider framework of political
understanding. The Handbook provides an introduction to the
theoretical underpinning of the study of visual politics as well as
an overview of the current thinking and research traditions in the
field of visual politics. The impressive selection of contributors
explore all types of media, including studies of the tools utilised
for visual politics such as social media, art and photography,
featuring the latest platforms such as TikTok and Instagram. The
editors also include discussions of visual politics covering a
range of nations and political systems while placing current
practices in visual politics within their historical context.
Offering a rich range of studies exploring differing practices
within their contexts to highlight current studies and support the
development of future research, this Research Handbook is designed
for researchers and students interested in the broad field of
politics and the subfields of political communication, persuasion,
propaganda and rhetoric.
Technological, cultural and economic forces are transforming
political communication, posing challenges and opportunities for
politicians and media organisations, while at the same time many
governments and civil society express concerns about the extent and
nature of political empowerment and civic engagement. This book
offers an international perspective on current thinking and
practice about civic and audience empowerment, focusing on the ways
and means through which media can empower or dis-empower citizens
as audiences. It features theoretical and empirical chapters that
draw specific attention to a reappraisal of the theories, methods
and issues that inform our understanding of citizens and audiences
in contemporary politics. The authors address the following
questions: How much and what sorts of civic and audience
empowerment are most desirable, and how does this differ
cross-nationally? How do citizens relate to private and public
spaces? How do citizens function in online, networked, liminal and
alternative spaces? How do audiences of 'non-political' media
spaces relate their experiences to politics? How are political
parties and movements utilising audiences as co-creators of
political communication and what are the consequences for
democracy? With examples from the UK, USA, Holland, France,
Germany, The Middle East, South Africa and Mexico, this innovative
volume will be of interest to students and scholars of political
science, marketing, journalism, cultural studies, public relations,
media and international relations.
This edited collection compares and analyses the most prominent
political communicative responses to the outbreak and global spread
of the COVID-19 strain of coronavirus within 27 nations across five
continents and two supranational organisations: the EU and the WHO.
The book encompasses the various governments' communication of the
crisis, the role played by opposition and the vibrancy of the
information environment within each nation. The chapters analyse
the communication drawing on theoretical perspectives drawn from
the fields of crisis communication, political communication and
political psychology. In doing so the book develops a framework to
assess the extent to which state communication followed the key
indicators of effective communication encapsulated in the
principles of: being first; being right; being credible; expressing
empathy; promoting action; and showing respect. The book also
examines how communication circulated within the mass and social
media environments and what impact differences in spokespersons,
messages and the broader context has on the success of implementing
measures likely to reduce the spread of the virus. Cumulatively,
the authors develop a global analysis of the responses and how
these are shaped by their specific contexts and by the flow of
information, while offering lessons for future political crisis
communication. This book will be of great interest to students and
researchers of politics, communication and public relations,
specifically on courses and modules relating to current affairs,
crisis communication and strategic communication, as well as
practitioners working in the field of health crisis communication.
Technological, cultural and economic forces are transforming
political communication, posing challenges and opportunities for
politicians and media organisations, while at the same time many
governments and civil society express concerns about the extent and
nature of political empowerment and civic engagement. This book
offers an international perspective on current thinking and
practice about civic and audience empowerment, focusing on the ways
and means through which media can empower or dis-empower citizens
as audiences. It features theoretical and empirical chapters that
draw specific attention to a reappraisal of the theories, methods
and issues that inform our understanding of citizens and audiences
in contemporary politics. The authors address the following
questions: How much and what sorts of civic and audience
empowerment are most desirable, and how does this differ
cross-nationally? How do citizens relate to private and public
spaces? How do citizens function in online, networked, liminal and
alternative spaces? How do audiences of 'non-political' media
spaces relate their experiences to politics? How are political
parties and movements utilising audiences as co-creators of
political communication and what are the consequences for
democracy? With examples from the UK, USA, Holland, France,
Germany, The Middle East, South Africa and Mexico, this innovative
volume will be of interest to students and scholars of political
science, marketing, journalism, cultural studies, public relations,
media and international relations.
The Internet first played a minor role in the 1992 U.S.
Presidential election, and has gradually increased in importance so
that it is central to election campaign strategy. However, election
campaigners have, until very recently, focused on Web 1.0: websites
and email. Political Campaigning, Elections and the Internet
contextualises the US Presidential campaign of 2008 within three
other contests: France 2007; Germany 2009; and the UK 2010. In
offering a comparative history of the use of the Internet as an
election tool, the authors are able to test the optimistic view
that the Internet is transforming elections while also mapping the
role the Internet plays and performs for parties and candidates.
Lilleker and Jackson offer in-depth analysis demonstrating how
interactive Web 2.0 online tools, including weblogs, social
networking sites and file-sharing sites, are utilised and evaluate
the role of these tools in the marketing and branding of parties
and candidates. Examining the interactivity between candidate,
party, and voter, this important book will be of strong interest to
students and scholars of political science, elections,
international relations and political communication. It will be of
value to those within public relations, marketing and related
communication and media programmes.
This edited collection compares and analyses the most prominent
political communicative responses to the outbreak and global spread
of the COVID-19 strain of coronavirus within 27 nations across five
continents and two supranational organisations: the EU and the WHO.
The book encompasses the various governments' communication of the
crisis, the role played by opposition and the vibrancy of the
information environment within each nation. The chapters analyse
the communication drawing on theoretical perspectives drawn from
the fields of crisis communication, political communication and
political psychology. In doing so the book develops a framework to
assess the extent to which state communication followed the key
indicators of effective communication encapsulated in the
principles of: being first; being right; being credible; expressing
empathy; promoting action; and showing respect. The book also
examines how communication circulated within the mass and social
media environments and what impact differences in spokespersons,
messages and the broader context has on the success of implementing
measures likely to reduce the spread of the virus. Cumulatively,
the authors develop a global analysis of the responses and how
these are shaped by their specific contexts and by the flow of
information, while offering lessons for future political crisis
communication. This book will be of great interest to students and
researchers of politics, communication and public relations,
specifically on courses and modules relating to current affairs,
crisis communication and strategic communication, as well as
practitioners working in the field of health crisis communication.
This is a systematic and accessible introduction to the critical
concepts, structures, and professional practices of political
communication. Author Darren G. Lilleker presents more than 50 core
concepts in political communication which cement together various
strands of theory. From aestheticisation to virtual politics, he
explains, illustrates, and provides selected further readings. He
considers both practical and theoretical issues central to
political communication and offers a critical assessment of recent
developments in political communication.
Political marketing has become a global phenomenon as parties try
to copy the market-oriented approach employed by Tony Blair to win
power for New Labour in 1997. Increasingly voters choose parties
like consumers choose products, and this study looks at how some
political parties, such as Sinn Fein, have been able to capitalise
on this to gain support. It raises fresh perspectives on the more
established political marketing practices in the UK and US, such as
how to incorporate political leadership within the market-oriented
framework and the democratic implications when faced with the
actually business of governing. This book also highlights how the
market-oriented party approach has spread around the world,
including Europe and the new democracies of Brazil and Peru. The
chapters, in demonstrating this convergence in practices, also
question whether this strategy is appropriate for political systems
based on proportional representation and coalition governments such
as those in Austria, Germany, New Zealand, Canada, and devolved
systems in Northern Ireland and Scotland. The collection also
introduces the debate on whether such practices enhance or
undermine democracy, raising important questions on the future of
political marketing. This book should become an established
essential text for students and academics of political science and
marketing. -- .
|
US Politics (Paperback)
Darren Lilleker, Payman Sheriff, Einar Thorsen
|
R426
Discovery Miles 4 260
|
Ships in 10 - 15 working days
|
What is political marketing and how does it work? This question
sits at the heart of this book. Using the British General Election
of 2005 as a case study, this collection focuses on three important
elements: the products offered by the parties; the campaign
communication; and the perceptions, reactions and attitudes of the
voters. Within each chapter is a discussion of the role of
marketing in constructing the elements of an election campaign, how
marketing informs the communicational aspects and how the strategy
is perceived by the voters. This analysis, the first of its kind,
allows us to understand how marketing informs the disparate
elements of a campaign to understand if politics has entered a
market-oriented phase. The book raises a number of important
questions, particularly the extent to which marketing has become
the new political ideology, and what affect this is having on the
voter perceptions of the parties. -- .
|
You may like...
Loot
Nadine Gordimer
Paperback
(2)
R398
R330
Discovery Miles 3 300
|