1966: Baseball and America in the Space Age brings to life a year of transition in a country on the cusp of radical changes in politics, mores, and popular culture. What was mainstream in 1966 could be considered old-fashioned just a year or two later when the counterculture emerged as an important societal force; by the early 1970s, standards had loosened further when Hollywood producers broke free of the constraint of benign storylines in favor of movies and TV shows with political issues as their foundation. With the baseball season as its narrative arc, 1966 traces the end of one baseball dynasty and the beginning of another while revealing untold stories and offering new perspectives about highly significant events in both baseball and the country's affairs. The Orioles shocked the baseball world with a World Series sweep; it sparked an American League dynasty and ended the Dodgers' National League reign that had begun after World War II. But baseball's significance went beyond box scores to establish equality, fairness, and social justice. In his Hall of Fame induction speech, Ted Williams used his clout to do what few, if any, of his peers had done publicly-call for the induction of players from the Negro Leagues; Emmett Ashford became the first black umpire in Major League Baseball; and Marvin Miller helped form the Major League Baseball Players Union, which changed the status of players from property of owners to free agents with bargaining power. Against a backdrop of NASA's five successful Gemini missions that set the stage for the Apollo moon landings, 1966 brings this amazing year to life. In addition to baseball and the Space Race, it will uncover massive changes in popular culture. Producer William Dozier brought a satirical version of the comic-book icon Batman to television, igniting a superhero phenomenon. Jacqueline Susann's controversial novel Valley of the Dolls exposed the dark side of Hollywood with stories about drugs, sex, and mental illness. And Mission: Impossible premiered in 1966, offering great espionage fodder for Cold War audiences after James Bond became a household name in the early 1960s. This book will remind readers of a time when social progress and cultural revolutions made Americans feel that the country's promise was limitless.

Bringing fresh perspectives to the team that has brought joy, triumph and even a miracle to New York City, this collection of new essays examines portrayals of the Mets in film, television, advertising and other media. Contributors cover little-known aspects of Mets history that die-hard fans may not know. Topics include the popularity of Rheingold's advertising in the 1950s and 1960s, Bob Murphy's broadcasting career before joining the Mets' announcing team in 1962, Mr. Met's rivalry with the Phillie Phanatic, Dave Kingman's hero status, the pitching staff's unsung performance after the 1969 World Series victory, and Joan Payson's world-renowned art collection and philanthropy.

Baseball fans might know the story of the Brooklyn Dodgers, but they don't know the whole story. Until now. David Krell brings the magic of the Brooklyn Dodgers to life in Blue Magic: The Brooklyn Dodgers, Ebbets Field, and Baseball's Greatest Legacy. Utilizing archival documents, contemporary press accounts, and interviews with fans, he chronicles the genesis, glory, and demise of the team that changed baseball--and America--in excruciating detail that will satisfy the diehard baseball enthusiast. With a Foreword by Branch Barrett Rickey--Branch Rickey's Grandson--Blue Magic fills voids in Dodgers scholarship by exploring the impact of the Brooklyn Dodgers on popular culture, illuminating the genesis of the team's history, and revealing personal stories of the fans that embraced Jackie Robinson, Pee Wee Reese, Carl Erskine, Roy Campanella, and the other sentinels of Ebbets Field.

How did Reggie Jackson go from superstar to icon? Why did Joe DiMaggio's nickname change from "Deadpan Joe" to "Joltin' Joe"? How did Seinfeld affect public perception of George Steinbrenner? The New York Yankees' dominance on the baseball diamond has been lauded, analyzed and chronicled. Yet the team's broader impact on popular culture has been largely overlooked-until now. From Ruth's called shot to the Reggie! candy bar, this collection of new essays offers untold histories, new interpretations and fresh analyses of baseball's most successful franchise. Contributors explore the Yankee mystique in film, television, theater, music and advertising.