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The 12th edition of Entrepreneurship provides an understanding of the people and processes that create and grow new ventures on an international basis. It focuses on the risk and effort of creating something new and overcoming inertia through each of its five major sections: The Entrepreneurial Perspective, From the Idea to the Opportunity, From the Opportunity to the Business Plan, From the Business Plan to Funding the Venture, and From Funding the Venture to Launching, Growing and Ending the New Venture. Each chapter begins with learning objectives and a profile of an entrepreneur whose career is especially relevant to the chapter material. Numerous business examples occur throughout each chapter along with important websites to assist the reader in getting started. Boxed summaries of articles in the news (As Seen in Business News) illustrate the chapter discussions and Ethics boxes discussing ethical issues are found in all the chapters. Each chapter concludes with research tasks, class discussion questions, and selected readings for further research and study. At the end of the book is a selection of Cases that can be used along with any chapter, as well as listing of other appropriate cases on a chapter-by-chapter basis.
Among the major ways researchers think about research topics and
approaches, the lesson of these ten chapters by many of the new
breed of European entrepreneurship researchers is that those values
and world-views which have traditionally been the hallmark of the
European approach, remain evident as the underpinnings of the new
breed approach. In doing so, the field of entrepreneurship will
grow in terms of the range of ideas, data sources, and techniques.
It will also grow more competitive, initially through the addition
of new people, but as their ideas begin to gain traction, as
differing worldviews and approaches come to the fore, and perhaps
sometimes into conflict. However, that sort of exchange, one which
broadens each participant, is what science and academia is all
about, and the new breed, through efforts such as the volume you
are holding, are working to initiate that process. Elsevier book series on ScienceDirect gives multiple users
throughout an institution For more information about the Elsevier Book Series on
ScienceDirect Program, please visit:
With an established body of literature on innovation and corporate
entrepreneurship, this volume of Advances in Entrepreneurship, Firm
Emergence and Growth turns to some of the leading and most
promising scholars in the field to map out where we have been and
provide some direction on where scholarship on this topic should
proceed in the future.
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