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Fluffy flowers, creeping caterpillars, and vibrant veggies - these
magnets are great fun to make with chenille stems and pom-poms! In
this title, there's something exciting for kids of all ages. It
helps them grow their own garden with peas and carrots, as well as
greet the friendly frog or busy bee while the sun shines.
This book represents a practical guide to ethical decision-making
tailored specifically to the needs of those who practice and study
public relations. It traces the development of ethical theory from
ancient Greece through the works of Socrates, Plato, and Aristotle
to modern day public relations executives including Harold Burson,
Robert Dilenschneider, and Richard Edelman. The book helps readers
build personal frameworks for ethical reasoning that will enable
them not only to recognize the ethical issues at play in public
relations practice but also to analyze the conflicting duties and
loyalties in these situations. This volume fills a gap in the
currently available books on the subject, most of which either lack
theoretical grounding or practical application. Illustrative cases
used in this book span a wide range of public relations functions.
To update readers on issues discussed in this book, the authors
have started an online conversation.
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