This volume fills a gap in the international business literature, offering the perspectives of researchers who are deeply embedded in one key emerging market, India. With the global economy changing dramatically, firms from emerging markets are playing increasingly important roles in both outward and inward internationalisation. International Business Strategy offers profound insights into international business activities in this rapidly-evolving environment, in which multinational corporations from emerging markets are now influential players. Reflecting the complex nature of India itself, the chapters employ a variety of theoretical lenses to shed light on a wide range of issues encountered by Indian businesses, from some of the world's largest corporations to small, entrepreneurial firms.

The Multiple Dimensions of Institutional Complexity in International Business Research provides a fresh overview of many novel international business research challenges as they pertain to salient institutional dimensions with a locational component. The first part of the Volume includes chapters honoring the work of Eleanor Westney. These chapters address subject matter related to globalization challenges in the realm of the 'new normal' of populism and de-globalization tendencies. They focus on how the 'new normal', as well as various rapidly evolving institutions, will affect the functioning of multinational enterprises. The subsequent parts explore the impacts on international business of home country institutions; host country institutions; cross-country and subnational institutions; and finally, sustainability pressures. The book is strongly focused on the multiple contemporary dimensions of institutions and how they affect internationally operating firms. It is a must read for scholars and postgraduate students interested in the 'new normal' on a global scale.

This volume fills a gap in the international business literature, offering the perspectives of researchers who are deeply embedded in one key emerging market, India. With the global economy changing dramatically, firms from emerging markets are playing increasingly important roles in both outward and inward internationalisation. International Business Strategy offers profound insights into international business activities in this rapidly-evolving environment, in which multinational corporations from emerging markets are now influential players. Reflecting the complex nature of India itself, the chapters employ a variety of theoretical lenses to shed light on a wide range of issues encountered by Indian businesses, from some of the world's largest corporations to small, entrepreneurial firms.