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In the 2010s, as messaging apps replaced SMS to become the main
communication technologies for millions of people around the world,
WhatsApp rose above its rivals to become a global communication
platform. In this book, Amelia Johns, Ariadna Matamoros-Fernandez
and Emma Baulch provide a comprehensive account of WhatsApp’s
global growth. They begin with its emergence from a messaging app
to its purchase by Meta in 2014, which, they argue, transformed
WhatsApp from a simple, ‘gimmickless’ app into a global
communication platform. Understanding this development can shed
light on the current status of WhatsApp in relation to rivals, the
trajectory of Meta’s industrial development, and how global
digital economies and social media landscapes are evolving with the
rise of ‘Superapps’. This book explores how WhatsApp’s unique
characteristics mediate new kinds of social and commercial
transactions, how they pose new opportunities and challenges for
platform regulation, civic participation and democracy, and how
they give rise to new kinds of digital literacy as WhatsApp becomes
integrated into everyday digital cultures across the globe.
Accessibly written, this book is an essential resource for students
and scholars of digital media, cultural studies, and media and
communications, as well as anyone interested in the emergence and
growth of WhatsApp.
This open access book offers a detailed account of a range of
mHealth initiatives across South, Southeast and East Asia. It
provides readers with deep insights into the challenges such
initiatives face on the ground, and a view of the diverse cultural
contexts shaping strategies for overcoming these challenges. The
book brings together various discussions on the broader mHealth
literature, and demonstrates how a research focus on diverse Asian
contexts influences the success and/or failure of current mHealth
initiatives. It also highlights the important roles social
scientists can play in advancing theoretical approaches, as well as
planning, implementing and evaluating mHealth initiatives. The book
is a valuable resource for project planners, policy developers in
NGOs and government institutions, as well as academics, researchers
and students in the fields of public health, communications and
development studies.
In the 2010s, as messaging apps replaced SMS to become the main
communication technologies for millions of people around the world,
WhatsApp rose above its rivals to become a global communication
platform. In this book, Amelia Johns, Ariadna Matamoros-Fernandez
and Emma Baulch provide a comprehensive account of WhatsApp’s
global growth. They begin with its emergence from a messaging app
to its purchase by Meta in 2014, which, they argue, transformed
WhatsApp from a simple, ‘gimmickless’ app into a global
communication platform. Understanding this development can shed
light on the current status of WhatsApp in relation to rivals, the
trajectory of Meta’s industrial development, and how global
digital economies and social media landscapes are evolving with the
rise of ‘Superapps’. This book explores how WhatsApp’s unique
characteristics mediate new kinds of social and commercial
transactions, how they pose new opportunities and challenges for
platform regulation, civic participation and democracy, and how
they give rise to new kinds of digital literacy as WhatsApp becomes
integrated into everyday digital cultures across the globe.
Accessibly written, this book is an essential resource for students
and scholars of digital media, cultural studies, and media and
communications, as well as anyone interested in the emergence and
growth of WhatsApp.
This book presents a comprehensive overview of transactional forms
of the digital across the Asian region by addressing the platforms
and infrastructures that shape the digital experience. Contributors
argue that each and every encounter mediated by the digital carries
with it a functional exchange, but at the same time each
transaction also implies an exchange based on social relationships
for the digital age. In capturing the digital revolution through
case studies of economic, informational, and social exchanges from
across the larger Asian region, the book offers a richly
contextualized and comparative account of the pervasive nature of
the digital as both a medium for action and a medium of record.
This book presents a comprehensive overview of transactional forms
of the digital across the Asian region by addressing the platforms
and infrastructures that shape the digital experience. Contributors
argue that each and every encounter mediated by the digital carries
with it a functional exchange, but at the same time each
transaction also implies an exchange based on social relationships
for the digital age. In capturing the digital revolution through
case studies of economic, informational, and social exchanges from
across the larger Asian region, the book offers a richly
contextualized and comparative account of the pervasive nature of
the digital as both a medium for action and a medium of record.
This open access book offers a detailed account of a range of
mHealth initiatives across South, Southeast and East Asia. It
provides readers with deep insights into the challenges such
initiatives face on the ground, and a view of the diverse cultural
contexts shaping strategies for overcoming these challenges. The
book brings together various discussions on the broader mHealth
literature, and demonstrates how a research focus on diverse Asian
contexts influences the success and/or failure of current mHealth
initiatives. It also highlights the important roles social
scientists can play in advancing theoretical approaches, as well as
planning, implementing and evaluating mHealth initiatives. The book
is a valuable resource for project planners, policy developers in
NGOs and government institutions, as well as academics, researchers
and students in the fields of public health, communications and
development studies.
In 1996, Emma Baulch went to live in Bali to do research on youth
culture. Her chats with young people led her to an enormously
popular regular outdoor show dominated by local reggae, punk, and
death metal bands. In this rich ethnography, she takes readers
inside each scene: hanging out in the death metal scene among
unemployed university graduates clad in black T-shirts and ragged
jeans; in the punk scene among young men sporting mohawks, leather
jackets, and hefty jackboots; and among the remnants of the local
reggae scene in Kuta Beach, the island's most renowned tourist
area. Baulch tracks how each music scene arrived and grew in Bali,
looking at such influences as the global extreme metal underground,
MTV Asia, and the internationalization of Indonesia's music
industry. Making Scenes is an exploration of the subtle politics of
identity that took place within and among these scenes throughout
the course of the 1990s. Participants in the different scenes often
explained their interest in death metal, punk, or reggae in
relation to broader ideas about what it meant to be Balinese, which
reflected views about Bali's tourism industry and the cultural
dominance of Jakarta, Indonesia's capital and largest city. Through
dance, dress, claims to public spaces, and onstage performances,
participants and enthusiasts reworked "Balinese-ness" by
synthesizing global media, ideas of national belonging, and local
identity politics. Making Scenes chronicles the creation of
subcultures at a historical moment when media globalization and the
gradual demise of the authoritarian Suharto regime coincided with
revitalized, essentialist formulations of the Balinese self.
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