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Social Enterprise is a worldwide movement of alternative
organisational and business models, but it is sometimes difficult
to know precisely the meaning of the term. In Essential Social
Enterprise, Freer Spreckley traces the origin and development of
social enterprise and shows how, over time, both the term and
values have been altered and sometimes misinterpreted. The book
praises the growth of supplementary and essential initiatives that
widen the support for social enterprise influencing traditional
business infrastructure mechanisms. The best known is the triple
bottom line of Profit, People and Planet that has become the
default criteria for corporate social responsibility. The book's
central thesis is that it is excellent to see the growth of
complementary social tools and different social enterprise
applications, but questions whether these are displacement
activities avoiding essential system change to corporate ownership
and control. The book argues that the original ideas of social
enterprise are urgently needed now. We should go beyond the
pleasantries of putting the word 'social' in the title and assuming
that means change. Freer puts forward a convincing, clear and
radical interpretation in defining Social Enterprise and argues
that it is a powerful solution to some of today's problems. These,
he suggests, are inequality, environmental degradation, poverty and
the fetish of exclusivity and puts forward the solutions of a
common ownership entity, governed democratically, with integrated
financial, social and ecological guiding principles and combined
performance measurement indicators and a planning and evaluation
method. The book suggests these changes are of our time and
urgently need to be applied by organisations and businesses to
create system change and avert a social and environmental decline.
Furthermore, Freer argues that organisations need to be
regenerative, going beyond sustainability and reversing the tread
of societal inequality and ecological catastrophe in how they are
owned and controlled, operate and behave. The book proposes that
governments worldwide enact legislation to create a 'Social
Enterprise Act' to define and hasten new organisations and
enterprises to help regenerate society and the environment.
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