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The Management of Technology and Innovation (Paperback, 3rd edition): Margaret White, Garry Bruton The Management of Technology and Innovation (Paperback, 3rd edition)
Margaret White, Garry Bruton
R769 R716 Discovery Miles 7 160 Save R53 (7%)
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THE MANAGEMENT OF TECHNOLOGY AND INNOVATION: A STRATEGIC APPROACH explores the fundamental connections linking core business strategy, technology, and innovation. The text illustrates how these functions intertwine to play a central role in process layout, systems, structural design, and product development, as well as supporting an organization's overall success.

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