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Taking a multisector and multimarket approach, this text provides an in-depth analysis of the major economic developments of the book publishing, broadcasting, film, music, newspaper and video game industries. The contributors offer a detailed overview of the industries and their dynamics within global telecommunications, media and IT, combining vertical views and a synthetic horizontal approach to marshal facts and document their economic relevance.
Digital Media Worlds tracks the evolution of the media sector on its way toward a digital world. It focuses on core economic and management issues (cost structures, value network chain, business models) in industries such as book publishing, broadcasting, film, music, newspaper and video game.
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