You know what you need to do to lose weight, so why can't you do it?

Morbidly obese and desperately unhappy, Gregg McBride asked himself this question for years, until something different finally "clicked," and enabled him to embark on a weight-loss journey of 250 pounds that has now lasted ten years and still counting.

Alternately hilarious and heartbreaking in its honesty, "Weightless" is Gregg's story, but it is much more. It's an exclusive weight-loss plan with menus, recipes, exercises, and motivational techniques. "Weightless" will move, educate, entertain, and inspire anyone who is ready for change.

Gregg McBride is a film and television writer and producer living in Los Angeles, where he works for companies including Disney, Paramount, Sony, ABC Family, Nickelodeon, Comedy Central, MTV, and others. His blog, JustStopEatingSoMuch.com, focuses on the topics of weight loss and food addiction. McBride has made multiple appearances on the "Today Show" and is also the author of the book "Just Stop Eating So Much ," as well as a featured blogger for the "Huffington Post."

Joy Bauer, MS, RD, CDN, is the longtime nutrition and health expert for the "Today Show," a contributing editor to "Woman's Day" magazine, and the "New York Times" best-selling author of "Food Cures" and "Joy Fit Club."

Good news! Despite what the commercial diet industry might want you to believe, losing unhealthy excess weight is easy. Popular blogger and author Gregg McBride took off more than 250 pounds within one year-without surgery, pills or fads. And he's kept it off for over a decade. Now you can achieve your own version of success. It all begins with your commitment to yourself. And with this simple, easy to incorporate eating plan and lifestyle, you have the potential to live your life to its fullest-while looking and feeling as good as you deserve to. This completely revised and updated plan includes Just Stop Eating So Much! Meal Ideas, Recipes and Eating Guidelines, Exercise Tips and Guidelines, Dining Out Strategies and Vacation Tips, Advice on Having Your Cake and Eating It Too, Success Tracker, Food Diary and Shopping List, Strategies to Help Beat the "Cheating" Mentality, Stress Busters, Self-Esteem Building Ideas, Motivation Techniques, and more!