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Papers in this book address the relationship between society and
traffic, the potential of demand management and methods of
mathematical modelling of traffic flows. An extensive overview is
given of current state of the art "Flow " "Management." Leading
examples of flow management systems ("Eurocontrol and FAA") are
discussed in detail. Examples of advanced new concepts and products
using machine intelligence for the optimization of ATF are
described. Frankfurt Airport is used to show the potential for
capacity improvements by the use of advanced technologies.
Das Buch konfrontiert Manager, Fach- und Fuhrungskrafte mit den
aktuellen Herausforderungen des OTC-Marktes und liefert zugleich
eine breite und praxisnahe Aufbereitung richtungsweisender
Strategien und Instrumentarien zur Vermarktung rezeptfreier
Arzneimittel. Dabei werden Marketing- und Vertriebsaspekte
innerhalb und ausserhalb der Apotheke beleuchtet sowie der
verstarkten Bedeutung des Internets Rechnung getragen.
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