The only book to focus on sport broadcasting as a key aspect of sport business and management Introduces the history and theory of sport broadcasting, as well as examining the practical aspects of broadcasting as part of sport business Covers core functional areas of sport management that are impacted by broadcasting, such as strategy, negotiation, logistics, regulation Explains the central importance of digital media in contemporary sport broadcasting Surveys the international sport broadcasting landscape

The only sport management textbook focused on Australia, a global sporting powerhouse Covers sport at all levels, from community sport to elite level Provides a detailed introduction to sport development, organisational structures and policy Fully revised and updated new edition includes brand new chapters on workforce, alternative delivery models, and sustainable systems Includes questions, cases and practical examples in every chapter

The only book to focus on sport broadcasting as a key aspect of sport business and management Introduces the history and theory of sport broadcasting, as well as examining the practical aspects of broadcasting as part of sport business Covers core functional areas of sport management that are impacted by broadcasting, such as strategy, negotiation, logistics, regulation Explains the central importance of digital media in contemporary sport broadcasting Surveys the international sport broadcasting landscape

The only sport management textbook focused on Australia, a global sporting powerhouse Covers sport at all levels, from community sport to elite level Provides a detailed introduction to sport development, organisational structures and policy Fully revised and updated new edition includes brand new chapters on workforce, alternative delivery models, and sustainable systems Includes questions, cases and practical examples in every chapter