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The ACADEMY OF INTERNATIONAL BUSINESS (UK and Ireland Chapter)
Published in association with the UK and Ireland Chapter of the
Academy of International Business. This brand new edited collection
addresses the growing uncertainty and socio-economic challenges of
globalisation and its profound implications for the strategies and
operations of multinational enterprises (MNEs). Responding to the
new balance in international business, the authors offer valuable
insights into the co-evolutionary processes involved in
headquarters-subsidiary relationships, the need for novel
strategies by MNEs to retain competitive advantage, improve
performance and contribute to the global economy.
Crises and disruptions can lead to important changes in economic,
social and institutional environments. This collection of
influential JIBS articles and original commentaries highlights that
MNEs are affected by, and respond to, crises and disruptions
differently than domestic firms due to their geographically
dispersed operations and wider range of experiences from being
active in diverse environments. MNEs can exhibit greater
flexibility to 'avoid' locations characterised by crises and
disruptions, and when affected, they can deploy a more refined set
of responses relative to domestic firms. Each article is
accompanied by a brand new editorial piece, bringing the research
right up to date and reflecting on the impact of the article today.
In this way, the book offers an integrated perspective on the
antecedents, outcomes and potential opportunities associated with a
variety of crises and disruptions such as disease outbreaks,
natural disasters, climate change and political unrest. An ideal
resource for students and researchers, this book offers new
perspectives, policy and practical recommendations as well as a
discussion of future trends. The volume concludes with a novel
analysis on how businesses can move forward in a post-Covid world.
Crises and disruptions can lead to important changes in economic,
social and institutional environments. This collection of
influential JIBS articles and original commentaries highlights that
MNEs are affected by, and respond to, crises and disruptions
differently than domestic firms due to their geographically
dispersed operations and wider range of experiences from being
active in diverse environments. MNEs can exhibit greater
flexibility to ‘avoid’ locations characterised by crises and
disruptions, and when affected, they can deploy a more refined set
of responses relative to domestic firms. Each article is
accompanied by a brand new editorial piece, bringing the research
right up to date and reflecting on the impact of the article today.
In this way, the book offers an integrated perspective on the
antecedents, outcomes and potential opportunities associated with a
variety of crises and disruptions such as disease outbreaks,
natural disasters, climate change and political unrest. An ideal
resource for students and researchers, this book offers new
perspectives, policy and practical recommendations as well as a
discussion of future trends. The volume concludes with a novel
analysis on how businesses can move forward in a post-Covid world.
The growth of the multinational enterprise (MNE) has led to an
increasing interest in international business strategy from
scholars, professionals, and policy makers alike. MNEs must contend
with challenges in both their home and host international markets,
and increasingly uncertain conditions in the international business
environment demand superior firm-level capabilities for
multinational firms to achieve and maintain competitive advantages
in the long-run. This Handbook explores the progress made in
international business strategy theory and practice in the last few
decades. Written by an international team of leading experts, it
captures the differences in motivations and decision-making
processes between smaller and larger firms, private, family, and
state owned firms, and emerging or developed market multinationals.
It elaborates on the links between international strategy and the
social responsibilities of the firm in its various host market
contexts, including the deployment of effective and ethical human
resource practices in international markets. Most importantly, it
lays out how the classic principles of international competitive
strategy are transformed in today's markets, in great part due to
digitalization, and provides suggestions on how MNEs can develop
international business strategies to respond to these
transformations. The implications of these discussions for strategy
and practice are becoming ever more profound. This Handbook will
prove a valuable resource for both international business scholars
and practitioners.
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