This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.

In 1967 cardiologists in Switzerland were struck by the sudden increase in the number of cases of so-called primary pulmonary hypertensive disease (PPHD). Up untill966, the cardiology centers in Switzerland had not seen more than one or two cases a year, but this number suddenly multiplied by ten or twenty times. At the June 1968 meeting ofthe Swiss Society of Cardiology, Gurtner et al. (1968b) presented a paper which raised the question whether the vascular types of cor pulmonale had increased. They also raised the question about the possible responsibility of environmental factors, such as toxins or drugs, in causing this increase. Krrihenbuhl et al. (1968) first suggested the possible responsibility of anorexigenic drugs, but no proof was provided. Soon after this, the cardiology team in Bem (Gurtner et al., 1968a) published their report, which resumed and completed the above-mentioned prelim inary communication; 31 cases of PPHD, among which 17 had taken an anorexigenic drug, aminorex fumarate (Menocil, Cilag), were reported. The importance of this work was soon recognized and it was followed by several meetings (in Vienna, Hannover, and Burgenstock) and two round tables sponsored by the Swiss Society of Cardiology (in Montreux and Basel)."

This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies.

" Blowup, says Armando Prats, is one of the necessary movies. It is a "living expression of the transition into the new narrative domains" in terms of man's "new vision of himself as a narrative creature in a world whose very essense is cinematic narration." Prats' work on the new humanism inherent in postwar filmmaking is a rewarding work with implications for the fields of esthetics and axiology as well as film criticism. In his analyses of four films by three directors -- Fellini's Director's Notebook and The Clowns, Wertmiller's Seven Beauties, Antonioni's Blowup -- Prats shows the contrasts between the conventional, word-bound narrative methods of the past and the new narrative in which images are free to display their energies fully, to lead the eye beyond rational concepts of reality and illusion, truth and falsity, good an evil, beauty and ugliness. The autonomous visual event, Prats finds, offers one of the most direct ways of entering into adventures of ideas, particularly in the realm of human values. Movies have revolutionized art as well as thought about art, and inasmuch as art and life converge, they have revolutionized life itself.