South Africa, its economy and its consumers are different in many ways. Feedback from both the academic world and the marketplace points to the fact that marketing strategies cannot simply be transposed from one country to the next. Accepted approaches to marketing in developed and other developing countries often do not achieve the same success here. Marketing in South Africa provides a window into the South African consumer landscape, approaching marketing concepts in a distinctly South African way. For the first time, Marketing in South Africa gives specific details of the UCT Unilever Institute of Strategic Marketing's consumer segmentation model. This feature is supported by almost 30 top academic and marketing practitioners who give a unique and innovative look at some of South Africa's most challenging marketing issues. In addition, over 20 case studies, many of which emanate from the UCT Unilever Institute's ongoing research over the last 17 years, allow students and practitioners to appreciate how best to apply principles to this diverse market. The book includes many video clips from the UCT Unilever Institute as well as other advertisements and YouTube clips. Marketing in South Africa can be used by undergraduate students, postgraduate students and practitioners in the arenas of strategic marketing, consumer behaviour, marketing communications, salesmanship and market research.

Originally published in 1895. Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. Home Farm Books are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork. Contents include: The Wild Rabbit. - Demand for rabbits as Food. - Weight and Condition of Warren rabbits. - Causes of Failure of Rabbit Warrens in the past. - Number of Rabbits which one acre of grass will feed. - How Rabbits Feed. - Stock required for Breeding purposes. - How to lay out a Warren. - The Wortley rabbit- trap- fence. - Care and Culture of Pasture. - Exterminating Rabbits in Plantations. - Enemies and Diseases of Rabbits. - Special Chapter for Farmers. - For Allotment Holders. - Valuation of Rabbit Damage. etc. A book for all Landowners, Sportsmen, Land Agents, Naturalists, Farmers, Gamekeepers and Smallholders. Contains much interesting and valuable information on the habits of the rabbit, well worth the the attention of anyone seeking to profit from rabbits.

Set in the American Midwest at the start of the 21st century, a family shattered by heartbreak must decide if pride and fear will outweigh forgiveness and their faith in one another. From a southern Illinois farming community to St. Louis and Chicago, the farmer will try to honor his wife's dying wish and reconcile with his estranged, adopted children. But is his own grief too great to repair the damage? A tale about perseverance and the power to move forward through pain, The Farmer's Story explores how the journey to reconciliation can strengthen each of the ties that bind us.

Over the past decade, there has been an increase in powerful proteomics technologies that allow greater fundamental insights into the blood proteome. Further developments in informatic analyses, software developments, and computational tools are providing insights into large data sets, open-source data along with large-scale application of bioinformatics. Serum/Plasma Proteomics: Methods and Protocols, Second Edition is a comprehensive resource of protocols for areas, pre-analytical through to analytical, of plasma and serum proteomics. Divided into five convenient sections, covering fractionation strategies for in-depth blood proteome analysis, defined procedures for blood collection, handling and storage, detailed protocols for performing both antibody-based and non-antibody based quantitative assays, proteome analysis of blood cell compartments, circulating nanomebraneous vesicles and blood-related fluids, data management, statistical design, and bioinformatic challenges. Written in the highly successful Methods in Molecular Biology series format, chapters include introductions to their respective topics, lists of the necessary materials and reagents, step-by-step, readily reproducible laboratory protocols, and tips on troubleshooting and avoiding known pitfalls. Authoritative and practical, Serum/Plasma Proteomics: Methods and Protocols, Second Edition delivers a valuable foundation for the development and application of blood-based proteomics, and further incorporates blood cell components, including platelets, red blood cells, circulating extracellular vesicles/exosomes, and related biofluids.

Blood science has become a cornerstone of multiple disciplines, including clinical chemistry, disease diagnosis, and therapeutic monitoring. Over the past decade, we have witnessed the advent of increasingly powerful proteomics technologies that allow greater fundamental insights into the blood proteome. These technological improvements have, in part, fuelled the quest for the discovery of novel blood-based biomarkers of disease. Serum/Plasma Proteomics: Methods and Protocols is a comprehensive resource of protocols for areas, pre-analytical through to analytical, of plasma and serum proteomics. Divided into five convenient sections, this detailed volume covers fractionation strategies for in-depth blood proteome analysis, defined procedures for blood collection, handling and storage, detailed protocols for performing both antibody-based and non-antibody based quantitative assays, proteome analysis of blood cell compartments, circulating nanomebraneous vesicles and blood-related fluids, and finally data management, statistical design, and bioinformatic challenges. This book, contributed to by leading experts in the field, provides a valuable foundation for the development and application of blood-based proteomics. Written in the highly successful Methods in Molecular Biology (TM) series format, chapters contain introductions to their respective topics, lists of the necessary materials and reagents, step-by-step, readily reproducible laboratory protocols, and notes on troubleshooting and avoiding known pitfalls. Authoritative and easily accessible, Serum/Plasma Proteomics: Methods and Protocols, with its well-honed methodologies, seeks to serve both professionals and investigators new to the field in an effort to further our knowledge of this fundamental science.

Warlpiri is a Pama-Nyungan language (Ngarrka group) spo- ken by over 3,000 people in Central Australia. Neighbour- ing languages (all Pama-Nyungan) include its closest relatives, Warlmanpa and Ngardily, to the north-east and west respec- tively, Warumungu (Warumungic) and the Arandic languages, Kaytetye and Alyawarr, to the east, the Western Desert lan- guages, Pintupi and Kukatja, to the south and west respectively, the Ngumbin language Jaru to the north-west, the Arandic lan- guage, Anmatyerre, to the south-east, and the Ngumbin lan- guages, Gurindji and Mudburra, to the north. Warlpiri country encompasses a huge area of semi-desert stretching west of Tennant Creek to the Western Australian border. For the Warlpiri, this country is filled with meaning. Jukurrpa (often translated as 'Dreaming') beings travel across it, creating and changing the landscape in their passing. Songs, dances, painting, stories and journeys celebrate the jukurrpa and the country. The Warlpiri language is also from the jukurrpa; it is the language spoken by the jukurrpa beings on their travels through Warlpiri country.

Over the past 40 years, the SIP meetings have played a central role in the development of the field of insect-plant relationships, providing both a show-case for current research as well as a forum for the airing and development of influential new ideas. The 10th symposium, held 4-10 July 1998, in Oxford, followed that tradition. The present volume includes a representative selection of fully refereed papers from the meeting, plus a listing of the titles of all presentations. The volume includes reviews of major areas within the subject, along with detailed experimental studies. Topics covered include central neural and chemosensory bases of host plant recognition, integrative studies of insect behaviour, tritrophic interactions, plant defences, insect life histories, plant growth responses, microbial partners in insect-plant associations, and genetic bases of host plant associations. The book provides a key source for students and research workers in the field of insect-plant relationships.

In this thesis Matthew Simpson reportstwo areas of work in gas ion spectroscopy, each investigation in itself worthy of a PhD. The first study uses tunable vacuum-ultraviolet radiation from a synchrotron to identify negative ions from twenty four photoexcited polyatomic molecules in the gas phase. From these experiments, Matthew collects a vast amount of data and summarises and reviews ion-pair formation from polyatomic molecules. The second study is on selected ion flow tube mass spectrometry. Matthew investigates the reactions of cations and anions with ethene, monofluoroethene, 1,1-difluoroethene and tetrafluoroethene. In this study Matthew tries to explain why certain products are formed preferentially over other products at a microscopic level of understanding. The data recorded in this thesis form the most comprehensive collection of information about anion formation and are the basis of a review and numerous articles in specialist journals.

Originally published in 1988 the central issue of this book is city centre decline and the potential of adequate planning and transport for halting and reversing this decline. A highly topical international study, it examines the effects of public transport policies on the central areas of several British cities and those in the former West Germany and France. A series on in-depth case studies deals with the structure of central and local government and the operation of town and transport planning in each country. The book discusses the principles, legislation and practice of physical planning in city centres. It will be of interest to those concerned with urban and transport planning.

This work investigates the complexity of ethics as a field of inquiry and practice across a principal's career. Fully contextualized, and thus carrying the contradictions and requirements of any school, the issues realistically do not usually lead to a single, beat-all answer, as any solution will likely have positive and negative consequences. Drawn from the authors' experiences and studies of schools over decades, the central figure is a fictional principal of a magnet school, whose dilemmas reflect the questions educators must be prepared for. Each decision takes into account the principal's and staff's identities and values because they are all human and their opinions influence the outcomes. The work injects analytic, virtue, feminist, care, deontological, and critical theory insights as Deweyan ethics provides a lens for examining dilemmas. This accessible work blends reflective theory, the ordinary worlds of schools, and engaging pedagogical practice to guide those planning to enter the education sector.

Diets don't work. People can't keep the weight off. Many invest billions of dollars into the weight-loss industry, but are not getting the pay-back in pounds that people are able to keep off. The programs don't work and never have, because they only focus on taking the weight off for now. They set many up for failure with rigid, restrictive and unrealistic weight loss programs that offer a quick fix, but let's face it, they aren't sustainable. Enter Kris J. Simpson and his All Inclusive approach to keeping the weight off. All Inclusive Diet is about finding the balance and keeping the weight off. If you have taken weight off in the past only to put it back on again, All Inclusive Diet will teach you how to keep it off forever.

Originally published in 1988 the central issue of this book is city centre decline and the potential of adequate planning and transport for halting and reversing this decline. A highly topical international study, it examines the effects of public transport policies on the central areas of several British cities and those in the former West Germany and France. A series on in-depth case studies deals with the structure of central and local government and the operation of town and transport planning in each country. The book discusses the principles, legislation and practice of physical planning in city centres. It will be of interest to those concerned with urban and transport planning.

A major shift is stirring in the corporate world today. Leaders at all levels are feeling a sense of restlessness, with many questioning the value of what they do and why they do it. Intuitively they already know there is a different way to operate - to show up, honour their values, build trust and positively influence others and now finally here is a road map that shows them how, from the inside out! The Restless Executive is a modern fable from an author with over 25 years corporate experience, which includes coaching top international business leaders. This story reveals how aligning personal values with leadership style can transform performance and job satisfaction, and cure the restlessness so many of today s professionals are experiencing. Are you leading aligned to your values? Or are you restless in a role where you re overworked, frustrated and pulled in all directions? The Restless Executive offers an alternative to being conditioned by your external environment and invites you to discover your own personal values, to lead with energy and purpose and to transform your working life and that of those around you. * Packed full of practical tools, tips and techniques * Practical guide which shows you how to explore your own restlessness and discover the gifts it holds * Transform the way you live and lead as you develop deeper levels of engagement, motivation and trust

A New Scientist Best Book of 2020 How is it that a baboon and a blob of slime mould instinctively know what to eat for optimal health, balancing their protein, fat and carb intake in perfect proportions? In new, groundbreaking research that is transforming our understanding of nutrition, animals from locusts to lions and yes, humans too, demonstrate the remarkable science behind appetite. Appetite communicates the body's nutritional needs to the brain, and eating in accordance with your body's demands, like the animals, should ensure optimal health, but the modern fast food world wreaks havoc on this evolutionarily honed system. In several landmark studies, Raubenheimer and Simpson prove that appetite can be hacked – we can eat for optimal health, for increased fertility or for a longer lifespan. Understanding the science of the appetite offers tremendous power in shaping our bodies and controlling our lives. ** Previously published as Eat Like the Animals **

Pedagogically rich, demographically inclusive, and culturally sensitive, Ethical Decision Making in School and District Administration exposes educational leaders to an interdisciplinary array of theories from the fields of education, economics, management, and moral philosophy (past and present). Authors Paul A. Wagner and Douglas J. Simpson demonstrate how understanding key concepts can dramatically improve management styles and protocols.

Key FeaturesContains numerous case studies that apply the book s concepts to relevant ethical issues faced by school administratorsReveals possibilities for thinking outside the box in terms of morally informed and effective leadership strategies aimed at securing organizational commitment and shared visionPresents multiple theories of ethics, demonstrating how they inform decision making and culture building in school districtsIncorporates a range of in-text learning aids, including figures that clarify and critique ideas, a complete glossary, and end-of-chapter activities and questions"

This work investigates the complexity of ethics as a field of inquiry and practice across a principal's career. Fully contextualized, and thus carrying the contradictions and requirements of any school, the issues realistically do not usually lead to a single, beat-all answer, as any solution will likely have positive and negative consequences. Drawn from the authors' experiences and studies of schools over decades, the central figure is a fictional principal of a magnet school, whose dilemmas reflect the questions educators must be prepared for. Each decision takes into account the principal's and staff's identities and values because they are all human and their opinions influence the outcomes. The work injects analytic, virtue, feminist, care, deontological, and critical theory insights as Deweyan ethics provides a lens for examining dilemmas. This accessible work blends reflective theory, the ordinary worlds of schools, and engaging pedagogical practice to guide those planning to enter the education sector.

Over the past decade, there has been an increase in powerful proteomics technologies that allow greater fundamental insights into the blood proteome. Further developments in informatic analyses, software developments, and computational tools are providing insights into large data sets, open-source data along with large-scale application of bioinformatics. Serum/Plasma Proteomics: Methods and Protocols, Second Edition is a comprehensive resource of protocols for areas, pre-analytical through to analytical, of plasma and serum proteomics. Divided into five convenient sections, covering fractionation strategies for in-depth blood proteome analysis, defined procedures for blood collection, handling and storage, detailed protocols for performing both antibody-based and non-antibody based quantitative assays, proteome analysis of blood cell compartments, circulating nanomebraneous vesicles and blood-related fluids, data management, statistical design, and bioinformatic challenges. Written in the highly successful Methods in Molecular Biology series format, chapters include introductions to their respective topics, lists of the necessary materials and reagents, step-by-step, readily reproducible laboratory protocols, and tips on troubleshooting and avoiding known pitfalls. Authoritative and practical, Serum/Plasma Proteomics: Methods and Protocols, Second Edition delivers a valuable foundation for the development and application of blood-based proteomics, and further incorporates blood cell components, including platelets, red blood cells, circulating extracellular vesicles/exosomes, and related biofluids.

This work on the theory of education was first published in 1839. The five writers had been chosen as the winners in a competition for an essay on the 'Expediency and Means of Elevating the Profession of the Educator in Society', organised by the Central Society of Education, founded in 1837 to promote state funding of education, at a time when the 'monitor' system, whereby older children taught younger ones, was seen as an effective (and money-saving) method. The journalist John Lalor (1814 56) won first prize with a wide-ranging consideration of all the aspects of education, comparing the status of teachers through history and across several countries, and championing their 'sacred mission'. The runners-up were the writer John A. Heraud, the Unitarian minister Edward Higginson, the lawyer and author James Simpson, and Mrs Sarah Porter, prolific writer on education and sister of the political economist David Ricardo."

Blood science has become a cornerstone of multiple disciplines, including clinical chemistry, disease diagnosis, and therapeutic monitoring. Over the past decade, we have witnessed the advent of increasingly powerful proteomics technologies that allow greater fundamental insights into the blood proteome. These technological improvements have, in part, fuelled the quest for the discovery of novel blood-based biomarkers of disease. Serum/Plasma Proteomics: Methods and Protocols is a comprehensive resource of protocols for areas, pre-analytical through to analytical, of plasma and serum proteomics. Divided into five convenient sections, this detailed volume covers fractionation strategies for in-depth blood proteome analysis, defined procedures for blood collection, handling and storage, detailed protocols for performing both antibody-based and non-antibody based quantitative assays, proteome analysis of blood cell compartments, circulating nanomebraneous vesicles and blood-related fluids, and finally data management, statistical design, and bioinformatic challenges. This book, contributed to by leading experts in the field, provides a valuable foundation for the development and application of blood-based proteomics. Written in the highly successful Methods in Molecular Biology (TM) series format, chapters contain introductions to their respective topics, lists of the necessary materials and reagents, step-by-step, readily reproducible laboratory protocols, and notes on troubleshooting and avoiding known pitfalls. Authoritative and easily accessible, Serum/Plasma Proteomics: Methods and Protocols, with its well-honed methodologies, seeks to serve both professionals and investigators new to the field in an effort to further our knowledge of this fundamental science.

In this thesis Matthew Simpson reportstwo areas of work in gas ion spectroscopy, each investigation in itself worthy of a PhD.The first study uses tunable vacuum-ultraviolet radiation from a synchrotron to identify negative ions from twenty four photoexcited polyatomic molecules in the gas phase. From these experiments, Matthew collects a vast amount of data and summarises and reviews ion-pair formation from polyatomic molecules. The second study is on selected ion flow tube mass spectrometry. Matthew investigates the reactions of cations and anions with ethene, monofluoroethene, 1,1-difluoroethene and tetrafluoroethene. In this study Matthew tries to explain why certain products are formed preferentially over other products at a microscopic level of understanding. The data recorded in this thesis form the most comprehensive collection of information about anion formation and are the basis of a review and numerous articles in specialist journals."

Warlpiri is a Pama-Nyungan language (Ngarrka group) spo- ken by over 3,000 people in Central Australia. Neighbour- ing languages (all Pama-Nyungan) include its closest relatives, Warlmanpa and Ngardily, to the north-east and west respec- tively, Warumungu (Warumungic) and the Arandic languages, Kaytetye and Alyawarr, to the east, the Western Desert lan- guages, Pintupi and Kukatja, to the south and west respectively, the Ngumbin language Jaru to the north-west, the Arandic lan- guage, Anmatyerre, to the south-east, and the Ngumbin lan- guages, Gurindji and Mudburra, to the north. Warlpiri country encompasses a huge area of semi-desert stretching west of Tennant Creek to the Western Australian border. For the Warlpiri, this country is filled with meaning. Jukurrpa (often translated as 'Dreaming') beings travel across it, creating and changing the landscape in their passing. Songs, dances, painting, stories and journeys celebrate the jukurrpa and the country. The Warlpiri language is also from the jukurrpa; it is the language spoken by the jukurrpa beings on their travels through Warlpiri country.

Plant leaves are covered by a thin, lipoidal, non-living membrane called the cuticle. Forming the interface between plants and the atmospheric environment, it presents an effective barrier to pollutant entry.
The book provides a comprehensive review of air pollutant effects on the cuticle and covers the following thematic areas: - Cuticular physicochemical characteristics, physiological, regulatory, and protective roles. - Effects, mechanisms, and consequences of air pollutant interaction with leaf cuticles. - Non-anthropogenic and environmental influences on the cuticle and potential of the cuticle for biomonitoring and critical levels mapping. - New developments in experimental methodology and analytical techniques.

Over the past 40 years, the SIP meetings have played a central role in the development of the field of insect-plant relationships, providing both a show-case for current research as well as a forum for the airing and development of influential new ideas. The 10th symposium, held 4-10 July 1998, in Oxford, followed that tradition. The present volume includes a representative selection of fully refereed papers from the meeting, plus a listing of the titles of all presentations. The volume includes reviews of major areas within the subject, along with detailed experimental studies. Topics covered include central neural and chemosensory bases of host plant recognition, integrative studies of insect behaviour, tritrophic interactions, plant defences, insect life histories, plant growth responses, microbial partners in insect-plant associations, and genetic bases of host plant associations. The book provides a key source for students and research workers in the field of insect-plant relationships.

"This text is an intriguing alternative to the steady diet of 'how to' texts that dominate educational readings." -Ranae Stetson, Texas Christian University "At a time when critical-reflective teaching is constantly in jeopardy, John Dewey and the Art of Teaching is very refreshing. Both prospective and experienced teachers should find this work helpful if they are serious about realizing democratic values. Policy makers need to take the time to read this work to be reminded of the core values of democratic education." -John Portelli, University of Toronto, Canada "The authors, by championing the relationship of art to education, offer a much needed counterbalance to our society's over-reliance on standardized testing. I enthusiastically endorse this work and would readily use it in both undergraduate social foundations of education and masters' level philosophy of education courses." -Tony Johnson, West Chester University "At last we have a volume that beckons the uninitiated reader into a study of Dewey's significant ideas about the art of teaching. The authors demonstrate great intellectual integrity in describing these ideas while expressing them in practical, even elegant prose." -Jackie Blount, Iowa State University "This book translates Deweyan theory and practice into common-sense, readable, and lucid language. It extends and challenges thinking about the work of teaching, the larger contexts in which it occurs, and the many roles of teachers as change agents. It will also promote novel ways of thinking about teaching for those entering the profession-and for those who strive to teach more thoughtfully." -Joe DeVitis, University of Louisville John Dewey and the Art of Teaching: Toward Reflective and Imaginative Practice is an engaging and accessible introduction to the art of teaching as seen through the eyes of John Dewey. Authors Douglas J. Simpson, Michael J. B. Jackson, and Judy C. Aycock provide a lucid interpretation of the complexities and art of teaching in contemporary classrooms. In addition, they discuss, apply, and question the practical implications of Dewey's ideas about the art of teaching for beginning and practicing teachers. Throughout the book, the reader reflects on the role of the teacher as artist, orchestral conductor, lover, wise mother, navigator, gardener, pioneer, social servant, engineer, curriculum builder, group leader, composer, and wise physician. At the heart of the discussion is the desire to support teachers in their pursuit of thoughtful and innovative teaching. In addition, the book encourages policy makers and educational leaders to help create conditions in districts, schools, and classrooms that value reflective and imaginative teachers who are free to think and create as they educate each student in and for democratic communities. Key Features * Chapters begin with an epigraph by Dewey, and also include quotes from Dewey and questions for reflection and discussion * Activities include creating a snapshot of a teacher by using the ideas discussed, analyzing one's own strengths and challenges by engaging in an introspective moment, and considering reflective questions about the ideas presented * A series of figures throughout the book summarize, clarify, and illustrate ideas * Readers can record concluding thoughts for each chapter under the heading A Summative Exercise: The Artistic Teacher John Dewey and the Art of Teaching is perfectly suited as a text for undergraduate and graduate courses such as introduction to teaching, educational foundations, and philosophy of education. Beginning and experienced teachers will also find a wealth of ideas to apply in their classrooms.