0
Your cart

Your cart is empty

Browse All Departments
  • All Departments
Price
  • R500 - R1,000 (1)
  • R1,000 - R2,500 (1)
  • R2,500 - R5,000 (1)
  • -
Status
Brand

Showing 1 - 3 of 3 matches in All Departments

Writing for the Web - Composing, Coding, and Constructing Web Sites (Hardcover, New): J.D. Applen Writing for the Web - Composing, Coding, and Constructing Web Sites (Hardcover, New)
J.D. Applen
R4,494 Discovery Miles 44 940 Ships in 12 - 19 working days

Writing for the Web unites theory, technology, and practice to explore writing and hypertext for website creation. It integrates such key topics as XHTML/CSS coding, writing (prose) for the Web, the rhetorical needs of the audience, theories of hypertext, usability and architecture, and the basics of web site design and technology. Presenting information in digestible parts, this text enables students to write and construct realistic and manageable Web sites with a strong theoretical understanding of how online texts communicate to audiences. Key features of the book include: Screenshots of contemporary Web sites that will allow students to understand how writing for and linking to other layers of a Web site should work. Flow charts that describe how Web site architecture and navigation works. Parsing exercises in which students break down information into subsets to demonstrate how Web site architecture can be usable and scalable. Detailed step-by-step descriptions of how to use basic technologies such as file transfer protocols (FTP). Hands-on projects for students to engage in that allow them to connect the various components in the text. A companion website with downloadable code and additional pedagogical features: www.routledge.com/cw/applen Writing for the Web prepares students to work in professional roles, as it facilitates understanding of architecture and arrangement of written content of an organization's texts.

Writing for the Web - Composing, Coding, and Constructing Web Sites (Paperback, New): J.D. Applen Writing for the Web - Composing, Coding, and Constructing Web Sites (Paperback, New)
J.D. Applen
R2,110 Discovery Miles 21 100 Ships in 12 - 19 working days

Writing for the Web unites theory, technology, and practice to explore writing and hypertext for website creation. It integrates such key topics as XHTML/CSS coding, writing (prose) for the Web, the rhetorical needs of the audience, theories of hypertext, usability and architecture, and the basics of web site design and technology. Presenting information in digestible parts, this text enables students to write and construct realistic and manageable Web sites with a strong theoretical understanding of how online texts communicate to audiences. Key features of the book include: Screenshots of contemporary Web sites that will allow students to understand how writing for and linking to other layers of a Web site should work. Flow charts that describe how Web site architecture and navigation works. Parsing exercises in which students break down information into subsets to demonstrate how Web site architecture can be usable and scalable. Detailed step-by-step descriptions of how to use basic technologies such as file transfer protocols (FTP). Hands-on projects for students to engage in that allow them to connect the various components in the text. A companion website with downloadable code and additional pedagogical features: www.routledge.com/cw/applen Writing for the Web prepares students to work in professional roles, as it facilitates understanding of architecture and arrangement of written content of an organization's texts.

The Rhetorical Nature of XML - Constructing Knowledge in Networked Environments (Paperback): J.D. Applen, Rudy McDaniel The Rhetorical Nature of XML - Constructing Knowledge in Networked Environments (Paperback)
J.D. Applen, Rudy McDaniel
R849 Discovery Miles 8 490 Ships in 12 - 19 working days

The Rhetorical Nature of XML is the first volume to combine rhetoric, XML, and knowledge management in a substantive manner. It serves as a primer on XML and XML-related technologies, illustrating how the naming of XML elements can be understood as a rhetorical act, and detailing the essentials of knowledge management practices that illustrate the need for intelligently conceived databases in organizations. Authors J.D. Applen and Rudy McDaniel explain how technical knowledge and rhetorical knowledge are symbiotic assets in the modern information economy, emphasizing that skilled professionals and apprentice learners must not only adapt to and become adept with new technological environments, but they must also remain aware of the dynamic social and technological contexts through which they communicate. Applen and McDaniel use this subject as a catalyst to encourage interdisciplinary connections and projects between experts in fields such as technical communication, digital media, library science, computer science, and information technology.

The authors demonstrate techniques for working with XML in interdisciplinary projects with attention to single sourcing and content management. Interviews with practitioners working with XML for research and in industry are also included, to illustrate how XML is currently being used in a variety of disciplines, such as technical communication and digital media. Combining applied theory and XML technology to solve real-world problems in technical communication and digital media, this work provides an entry point for students and practitioners who do not have an extensive background in markup languages, enabling them to begin developing user-centric projects using XML.

Visit the book s companion web site: http: //rhetoricalxml.com/

Free Delivery
Pinterest Twitter Facebook Google+
You may like...
Samuel Barber - A Research and…
Wayne Wentzel Paperback R1,650 Discovery Miles 16 500
Shadows of December - Illusions of Time
M A Senft Paperback R434 Discovery Miles 4 340
Dinosaurs, Volcanoes, and Holy Writ
James L. Hayward Hardcover R996 R852 Discovery Miles 8 520
Cooking with Kim Bagley - A South…
Kim Bagley Paperback R390 R339 Discovery Miles 3 390
Evidence in the Age of the New Sciences
James A. T. Lancaster, Richard Raiswell Hardcover R4,592 Discovery Miles 45 920
The Boys in the Basement - The Complete…
Don Lomax Paperback R333 R308 Discovery Miles 3 080
The Atheist's Primer
Michael Palmer Paperback R507 Discovery Miles 5 070
Ingenium - Alchemy of the Magical Mind
Frater Acher Hardcover R1,313 Discovery Miles 13 130
Samhain - The Ultimate Guide to…
Mari Silva Hardcover R717 Discovery Miles 7 170
Science as Autobiography - The Troubled…
Thomas Soederqvist Hardcover R2,218 Discovery Miles 22 180

 

Partners