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Essentials of MIS provides you with an in-depth look at how
businesses today use IT and systems to achieve their goals.
Current, real-world cases illustrate companies identifying and
solving key business challenges using IS and technologies. The
text’s hands-on approach is designed to help you develop digital
business skills and prepare you for a successful career in the MIS
industry. The 15th Edition features 4 all new cases per chapter and
integrates new examples of today’s companies using IT
applications. New and expanded topics include blockchain and
sustainability, the impact of the coronavirus pandemic on business
uses of IS, and IS goals for Environmental, Social and Governance
leadership (ESG).
Forintroductory courses in IS (information systems) and MIS
(managementinformation systems). The authoritative, case-based
study of IS in business today Management Information Systems:
Managing the Digital Firm provides the most comprehensive
overviewof information systems used by business firms today, while
drawing connectionsbetween MIS and business performance. The
Laudons are known for theiroutstanding real-world case studies,
which describe how well-known companiesuse IT to solve problems and
achieve business objectives. Students developsought-after skills,
such as leading IS-related management discussions andusing IT to
meet bottom-line results. Each chapter of the 17th edition
featuresall-new Interactive Sessions, new Video Cases, and a new
Career Opportunitiessection building practical job-seeking skills.
For introductory courses in Information Systems or Management
Information Systems. Connect essential MIS concepts to everyday
life Essentials of MIS is an in-depth look at how today's
businesses use information technologies and systems to achieve
their corporate objectives. Current real-world business cases
illustrate how companies have identified, and ultimately solved,
key business challenges using information systems and technologies.
Through the use of Essentials of MIS, you will be able to
participate in, and even lead, management discussions of
information systems for a firm. The 13th Edition consists of 12
chapters with hands-on projects that cover the most essential
topics in MIS. In addition to the core text, this edition includes
a Video Case Package consisting of 28 video case studies and 10
instructional videos to illustrate business uses of information
systems, explain new technologies, and explore concepts. The
knowledge and information in this book will be most valuable
throughout your business career. Also available with MyLab MIS
MyLab (TM) is the teaching and learning platform that empowers you
to reach every student. By combining trusted author content with
digital tools and a flexible platform, MyLab personalizes the
learning experience and improves results for each student. And,
with Decision-Making Mini Simulations and Auto-Graded Excel and
Access Projects, students learn how MIS concepts will help them
succeed in their future careers. Note: You are purchasing a
standalone product; MyLab does not come packaged with this content.
Students, if interested in purchasing this title with MyLab MIS,
ask your instructor for the correct package ISBN and Course ID.
Instructors, contact your Pearson representative for more
information. If you would like to purchase both the physical text
and MyLab MIS search for: 0134854438 / 9780134854434 MyLab MIS with
Pearson eText for Essentials of MIS -- Access Card Package, 13/e
Package consists of: 0134802756 / 9780134802756 Essentials of MIS,
13/e 0134803078 / 9780134803074 MyLab MIS with Pearson eText --
Access Card -- for Essentials of MIS
A continuing stream of information technology innovations is
transforming the business world, in the Arab region and right
around the globe. This text gives readers an in-depth look at how
both local and international corporations harness information
technology and systems to achieve corporate objectives. With a
focus on providing students with engaging content that draws links
between MIS theory and its application to real-life business
scenarios, this text is an essential companion to any student of
MIS in the Arab region.
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