Jean-Paul Goude is one of the world s most brilliant and unorthodox image-makers. This book assembles a collection of advertising artwork he created over a ten-year period for Galeries Lafayette Paris s most celebrated department store. Approximately 200 works are included: drawings, sketches, and final images that sparkle with creative vigor. Selected and arranged by Goude himself, they present a gallery of artworks that have not only defined a brand, but have redefined advertising and brand photography as we know them. Goude is behind some of the wittiest billboards in Paris, in perfect control of his medium and with an intuitive sense of chic. In an inspired moment, Galeries Lafayette gave Goude a rare degree of creative freedom, and Goude responded with some of the best work he has ever made: a modern classic of commercial art. This book is a celebration of Goude s creative zest and perfectionism, and his unique affinity for making fresh and engaging commercial art. It will inform and instruct anyone concerned about the art of image-making, whether design professionals or simply those prepared to be delighted and entertained by chic, witty images that work.

Jean-Paul Goude is a modern legend in the world of commercial art. From his New York days with Esquire magazine to his latest work for Galeries Lafayette, he has consistently provoked and delighted those who have encountered his work. He was Grace Jones's Pygmalion, creating unforgettable images of her, from androgyne to cyber-superwoman to supreme diva. This volume, published to accompany a major retrospective at the Musee des Arts Decoratifs in Paris, is a celebration of his creative zest and perfectionism, and his unique affinity for making fresh and engaging work. Around 600 images are on show, including many working documents published here for the first time, from inspired doodles to final images that sparkle with creative vigour. Selected and arranged by Goude himself, they present a gallery of artworks that have redefined advertising and brand photography as we know them. Sexy, irreverent and full of humour, this book will inform and instruct all those concerned with the art of image-making, whether professionals or simply those prepared to be entertained by chic, witty images that work.

For the first time, Chanel and Jean-Paul Goude reveal the unseen drawings, collages and sketches that have inspired Goude's iconic advertising campaigns for Chanel's world famous fragrances, from 'Egoiste' and 'Coco' to 'Chanel No. 5' and the recently launched 'Chance'. Inspired by a small gold birdcage in Coco Chanel's Paris apartment, Goude famously cast a young Vanessa Paradis as a Chanel 'Tweety Pie' bird, swinging on a trapeze to promote Chanel's 'Coco' perfume. He went on to make Estella Warren the face of his Chanel No.5 campaign, and called for the entire facade of a Riviera Palace to be built in Rio de Janeiro for the first 'Egoiste' film, before capturing Karl Lagerfeld, Lily-Rose Depp and the ghost of Coco Chanel herself. A must-have for Chanel lovers, the book also allows creatives and advertising enthusiasts to discover the imagination and creative process at work behind these unforgettable images.