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The study of advertising and its treatment of utopian appeal enhance our understanding of consumer culture. By looking into the advertising page, we also look into consumers' desires and the process by which these desires are reshaped and rechanneled through images and narratives created solely for the purpose of making a sale. Utopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which gather a host of academicians from a wide variety of disciplines including sociology, psychology, literature, fine arts, history, religious studies, communication, and media studies. Through their expansive disciplinary expertise, the contributors bring unique insights to the analysis of the advertising page. The collection's cross-disciplinary investigation also examines gender images and narratives which, in the advertising page, are frequently associated with utopian fantasies. The analyses offered in Utopian Images and Narratives in Advertising will appeal to any scholar or student engaged in mass media, communication, and the effect of advertising and consumerism on individuals and cultures.
The study of advertising and its treatment of utopian appeal enhance our understanding of consumer culture. By looking into the advertising page, we also look into consumers desires and the process by which these desires are reshaped and rechanneled through images and narratives created solely for the purpose of making a sale. Utopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which gather a host of academicians from a wide variety of disciplines including sociology, psychology, literature, fine arts, history, religious studies, communication, and media studies. Through their expansive disciplinary expertise, the contributors bring unique insights to the analysis of the advertising page. The collection s cross-disciplinary investigation also examines gender images and narratives which, in the advertising page, are frequently associated with utopian fantasies. The analyses offered in Utopian Images and Narratives in Advertising will appeal to any scholar or student engaged in mass media, communication, and the effect of advertising and consumerism on individuals and cultures."
The study of religion and emotion has emerged as an important aspect of the current renaissance in the study of emotion taking place across the arts and sciences. "Emotion and Religion: A Critical Assessment and Annotated Bibliography" gathers over 1,200 entries from scholarly literature in the fields of history, psychology, sociology, anthropology, theology, and philosophy. This unique bibliography demonstrates the coherence of religion and emotion studies as an area of research while noting the breadth of that area and the ways in which researchers have employed various methods and disciplinary approaches. An extensive introductory essay identifies the leading themes in the scholarship and demonstrates both the complexity of the field and the ways in which work from several disciplinary perspectives has overlapped. Featuring outstanding annotations and a detailed overview of the field, this book demonstrates the breadth and vitality of scholarly research in this area. The bibliography is organized into three distinct parts. Part I focuses on Historical Studies and includes the scholarship on various time periods, beginning with ancient times. Part II, on Social and Behavioral Sciences, includes sections on psychological studies, anthropological studies, and sociological studies. Theological and Philosophical Studies are examined in Part III. This major new reference concludes with two detailed indices on authors and topics. "Emotion and Religion" charts an important area of scholarship for the first time, making it a vital contribution to the scholarship in itself.
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