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In the context of a united Europe the influence of business
knowledge has become increasingly relevant, as managers, employees
and organisations have to learn new practices and techniques in
response to new knowledge and institutions. This book addresses the
way in which administrative knowledge is produced, diffused and
consumed in Europe by academics, management gurus, publishing
houses, consultants and practitioners. It also looks at its impact
on European business systems and management practices.
In the context of a united Europe the influence of business
knowledge has become increasingly relevant, as managers, employees
and organisations have to learn new practices and techniques in
response to new knowledge and institutions. This book addresses the
way in which administrative knowledge is produced, diffused and
consumed in Europe by academics, management gurus, publishing
houses, consultants and practitioners. It also looks at its impact
on European business systems and management practices.
This research analyzes the effects of Foreign Direct Investment
(FDI) on Mexican retail. To do so, the US company Wal-Mart is
studied in relation to its impact on three major Mexican retailers.
Over the last twenty years, Mexico's economy has experienced
substantial changes. During the 1980s, an Exports-Oriented
Industrialization (EOI) model replaced the Imports-Substitution
model that Mexico followed for several decades. According to the
rationale of the EOI model, FDI should be seen as a key element
that provides access to new technology, organizational upgrading
and capital to the receiving economy. In sum, FDI has been critical
for the Mexican economic model in recent years. For retail, the
findings of this research indicate that Wal-Mart's entry into the
Mexican market has led to the modernization of the sector. However,
Wal-Mart's entry also reinforced the elimination process of many
Mexican retailers and suppliers. Crucially, there is no substantial
evidence that foreign participation in Mexican retail has triggered
significant benefits for the Mexican population in terms of lower
prices and better jobs in the industry.
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Palpitos (Spanish, Paperback)
Alfonso Ortiz de Zarate Mangas; Foreword by Jose Luis Alvarez Gallego; Oscar Gavilan Bolanos
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R435
Discovery Miles 4 350
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Ships in 10 - 15 working days
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El texto que tiene en sus manos es un analisis de tipo semiologico
del discurso visual y linguistico de los promocionales televisivos
mas destacados que diseno el equipo de trabajo de Cuauhtemoc
Cardenas y que se transmitieron durante la campana electoral para
contender por la presidencia de Mexico en el ano 2000. En tiempos
en que se ha subestimado el papel de la comunicacion politica en
las campanas electorales y esta ha sido desplazada por el auge de
la mercadotecnia politica y con el consiguiente empobrecimiento de
la cultura politica de nuestro pueblo Como es la promocion politica
televisiva de Cardenas? Desde esta perspectiva resulta de sumo
interes analizar como un personaje de la izquierda mexicana, tan
reacio a publicitarse de este modo, decide utilizar los mecanismos
del marketing para promocionarse electoralmente Que resultados
obtiene? Fox resulta ser el gran triunfador de la contienda Que
hizo o dejo de hacer Cardenas en su promocion electoral que no lo
hace ganador de los comicios? He aqui una evidencia que pudiese
darnos la respuesta. He aqui a Cardenas de cara a si mismo, frente
al espejo vacio de su propia imagen Reflejo puro o vana ilusion?"
In many companies, two or three executives jointly hold the
responsibilities at the top-from the charismatic CEO who relies on
the operational expertise of a COO, to co-CEOs who trust in
inter-personal bonds to achieve professional results. Their
collaboration is essential if they are to address the dilemmas of
the top job and the demands of today's corporate governance.
Sharing Executive Power examines the behaviour of such duos, trios
and small teams, what roles their members play and how their
professional and inter-personal relationships bind their work
together. It answers some critical questions regarding when and how
such power sharing units form and break up, how they perform and
why they endure. Understanding their dynamics helps improve the
design and composition of corporate power structures. The book is
essential reading for academics, graduates, MBAs, and executives
interested in enhancing teamwork and cooperation at the top.
In many companies, two or three executives jointly hold the
responsibilities at the top-from the charismatic CEO who relies on
the operational expertise of a COO, to co-CEOs who trust in
inter-personal bonds to achieve professional results. Their
collaboration is essential if they are to address the dilemmas of
the top job and the demands of today's corporate governance.
Sharing Executive Power examines the behaviour of such duos, trios
and small teams, what roles their members play and how their
professional and inter-personal relationships bind their work
together. It answers some critical questions regarding when and how
such power sharing units form and break up, how they perform and
why they endure. Understanding their dynamics helps improve the
design and composition of corporate power structures. The book is
essential reading for academics, graduates, MBAs, and executives
interested in enhancing teamwork and cooperation at the top.
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