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With the explosion of social media, as well as the increasing
dependence on digital communications, the need for businesses to
shift their focus from field sales to inside sales is growing
exponentially today. Businesses now rely on inside sales to
generate up to 50 percent of their revenue! The burgeoning demand
for inside sales leaders means that the industry's top reps are
being promoted and transitioned even if they are unprepared for
management in the Sales 2.0 that is taking over the field.Josiane
Feigon, author and pioneer of the inside sales community,
recognizes that the pressure to produce can be crushing, but the
guidance provided thus far has been minimal. In Smart Sales
Manager, she shows readers how they can lead their inside sales
squads to success--from hiring and motivating to training,
coaching, and more, including:* Customer 2.0: Selling to the new
elusive buyer * Tools 2.0: Choosing the best sales productivity and
intelligence tools for their team * Talent 2.0: Hiring, training,
and retaining inside sales superheroes * Manager's cheat sheets:
Motivational strategies to salvage deals, engage employees, and
boost managerial cloutThe ability to train successfully your sales
teams in social selling, digital communications, and disruptive
content creation is absolutely vital in today's sales environment.
Complete with real-life examples and smart sales strategies, this
indispensable resource will bring managers up to speed fast.
In an age of telesales and digital selling, this award-winning
business book pinpoints the ten skills essential to
high-efficiency, high-success sales performance based on the
author's TeleSmart 10 System for Power Selling. Bestselling author
and TeleSmart Communications president Josiane Feigon equips
salespeople with the powerful tools they need to open stronger,
build trust faster, handle objections better, and close more sales
when dealing with customers they can't see face-to-face. In Smart
Selling on the Phone and Online, you'll learn how to: overcome ten
different forms of "paralysis" and reestablish momentum; sell in
sound bites, not long-winded speeches; ask the right questions to
reveal customer needs; navigate around obstacles to get to the
power buyer; and prioritize and manage your time so that more of it
is spent actually selling. The world of selling keeps changing, and
sales professionals are on the front line of innovation to keep
profits flowing. Combining an accessible text with clear graphics
and step-by-step processes, Smart Selling on the Phone and Online
will help any rep master the world of sales 2.0 and become a true
sales warrior.
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