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"This book is highly recommended for development professionals, as
well as board members and administrators who believe that a few
million can easily be raised by development personnel in their
spare time." "Conducting a Successful Capital Campaign" has been the
definitive resource on capital campaigns for a decade. Now, in the
long-awaited second edition of the best-selling guide, Kent Dove
offers an updated and expanded blueprint for planning and managing
a successful capital campaign. He not only gives authoritative
guidance to every aspect of a capital campaign but also provides
new discussions on such important topics as linking strategic
planning to fundraising, conducting external market surveys,
defining leadership roles, establishing a campaign and solicitation
process, and more. Other enhancements include: A dramatically
expanded resource section that includes samples of a strategic
plan, market surveys, case statements, financial reports, pledge
forms, newsletters, program brochures, a complete volunteer kit,
and a post-campaign evaluationNew chapters on technology in
fundraising, leadership gifts, and developing lasting relationships
with donorsUpdated examples and real-world lessons from diverse
organizations that have conducted their own capital campaignsThe
Dove Preparedness Index (DPI), a unique measurement tool that helps
organizations simply and accurately assess their readiness to
embark on a capital campaignThe new Continuous Lifetime Giving
Program Model, including an analytical and segmented marketing
approach to its implementationA modernized version of the 80/20
rule, addressing the size and number of gifts that are needed to
conduct a successful capital campaign
Nonprofits' behind-the-scenes fundraising functions--information systems, development technologies, research, managing prospects, and stewardship--not only support an organizations' overall development efforts but also are key to long-term success. A first-of-its-kind resource, Conducting a Successful Development Services Program draws together in one book a tremendous body of knowledge on planning and managing an innovative and effective development services program. Written by master fundraiser Kent Dove, the book guides you through the process of identifying, researching, and managing prospects; creating, storing, and using data and information; and, properly administering gifts and showing appreciation to donors. An extensive resource section offers you a wealth of examples from real-life organizations.
Bringing together over 50 years of annual fund experience, master fundraiser Kent E. Dove has joined Carolyn P. Madvig and Jeffrey A. Lindauer to bring you a complete guide to planning and managing the most fundamental fundraising strategy: the annual giving program. Conducting a Successful Annual Giving Program, the third volume in the groundbreaking Dove on Fundraising Series, features a wealth of illustrative samples of fundraising tools, many of which have never before been offered in book form. Throughout the book, the authors address the key components of an annual giving program--including telemarketing, direct mail, special events, personal solicitation and matching gifts--and reveal how to integrate each component of the annual giving program into a coherent, fluid fundraising plan.
Conducting a Successful Major Gifts and Planned Giving Program--the fifth volume in the groundbreaking Dove on Fundraising Series--is a complete guide to establishing and sustaining a major gifts and planned giving program in a nonprofit organization. Written by master fundraiser Kent E. Dove and coauthors Alan M. Spears and Thomas W. Herbert, this essential resource includes the information needed to build a viable major gifts and planning giving program and offers a clear understanding of the law as it pertains to a variety of planned giving options. View an example of a teaching tool available in this title: Course Syllabus.
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