This volume examines the role of apologia and apology in response to public attack. Author Keith Michael Hearit provides an introduction to these common components of public life, and considers a diverse list of subjects, from public figures and individuals to corporations and institutions. He explores the motivations and rationales behind apologies, and considers the ethics and legal liabilities of these actions. Hearit provides case studies throughout the volume, with many familiar examples from recent events in the United States,   as well as  an international apology-making case from Japan.
The broad-perspective approach of this volume makes the content relevant and appealing to practitioners and scholars in public relations, business communications, and management. It is a valuable text for courses that take a discursive approach to public relations, and it also appeals to readers in business management, examining apology as a response strategy to corporate crises.

Whether it is a President who must apologize to the nation, a company that has developed a product that has caused a grievous harm, or a celebrity trying to repair a damaged image, apologia and apologies are frequently in the news. Crisis Management by Apology: Corporate Response to Allegations of Wrongdoing examines the role of apology in response to public attack. It considers all topics, from public figures and individuals to corporations and government. The book explores such topics as the ethics and the legal liabilities of apologies. Case studies are featured in throughout, including an international example for apology making from Japan. The broad-perspective approach taken in the text gives the book greater relevance to practitioners and a diverse appeal. This book will be of interest to scholars and practitioners in public relations, business communications, and business and management. It is appropriate for use as a supplemental book in courses using a rhetorical approach to public relations and crisis communication. It will also appeal to readers in business management areas, examining apology as a corporate response to crises.