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Googled - The End of the World As We Know It (Paperback): Ken Auletta Googled - The End of the World As We Know It (Paperback)
Ken Auletta
R644 R564 Discovery Miles 5 640 Save R80 (12%) Ships in 10 - 15 working days

This is a ride on the Google wave, and the fullest account of how it formed and crashed into traditional media businesses. With unprecedented access to Google's founders and executives, as well as to those in media who are struggling to keep their heads above water, Ken Auletta reveals how the industry is being disrupted and redefined.

Backstory - Inside the Business of News (Paperback, New ed): Ken Auletta Backstory - Inside the Business of News (Paperback, New ed)
Ken Auletta
R636 R555 Discovery Miles 5 550 Save R81 (13%) Ships in 10 - 15 working days

It is said that journalism is a vital public service as well as a business, but more and more it is also said that big media consolidation; noisy, instant opinions on cable and the Internet; and political "bias" are making a mockery of such high-minded ideals. In Backstory, Ken Auletta explores why one of America's most important industries is also among its most troubled. He travels from the proud New York Times, the last outpost of old-school family ownership, whose own personnel problems make headline news, into the depths of New York City's brutal tabloid wars and out across the country to journalism's new wave, chains like the Chicago Tribune's, where "synergy" is ever more a mantra. He probes the moral ambiguity of "media personalities"--journalists who become celebrities themselves, padding their incomes by schmoozing with Imus and rounding the lucrative corporate lecture circuit. He reckons with the legacy of journalism's past and the different prospects for its future, from fallen stars of new media such as Inside.com to the rising star of cable news, Roger Ailes's Fox News. The product of more than ten years covering the news media for The New Yorker, Backstory is Journalism 101 by the course's master teacher.

The Highwaymen: Warriors of the Information Superhighway (Paperback, Updated, Expand): Ken Auletta The Highwaymen: Warriors of the Information Superhighway (Paperback, Updated, Expand)
Ken Auletta
R791 R692 Discovery Miles 6 920 Save R99 (13%) Ships in 10 - 15 working days

A titanic struggle is taking place - not just among corporate titans, but among entire industries across the globe. At stake is control of the world's fastest-growing industry: communications. The contestants are the huge Hollywood studios, the television networks, and telephone, publishing, and computer companies. The prize is not only vast wealth, but a virtual lock on the dissemination of information worldwide. The Highwaymen is a riveting and compelling look behind the scenes at the vanities and visions of such chief players as Rupert Murdoch, Ted Turner, Time Warner, Disney, Viacom, and Microsoft. An astounding tale of greed, enterprise, and corporate achievement, The Highwaymen is an account of the explosive landscape of telecommunications, and as such provides an indispensable guide to today's world.

Three Blind Mice - How the TV Networks Lost Their Way (Paperback, 1st Vintage Books ed): Ken Auletta Three Blind Mice - How the TV Networks Lost Their Way (Paperback, 1st Vintage Books ed)
Ken Auletta
R705 R637 Discovery Miles 6 370 Save R68 (10%) Ships in 10 - 15 working days

What happened to network television in the 1980s? How did CBS, NBC, and ABC lose a third of their audience and more than half of their annual profits?

Ken Auletta, author of Greed and Glory on Wall Street, tells the gripping story of the decline of the networks in this epically scaled work of journalism. He chronicles the takeovers and executive coups that turned ABC and NBC into assets of two mega-corporations and CBS into the fiefdom of one man, Larry Tisch, whose obsession with the bottom line could be both bracing and appalling.

Auletta takes us inside the CBS newsroom on the night that Dan Rather went off-camera for six deadly minutes; into the screening rooms where NBC programming wunderkind Brandon Tartikoff watched two of his brightest prospects for new series thud disastrously to earth; and into the boardrooms where the three networks were trying to decide whether television is a public trust or a cash cow.

Rich in anecdote and gossip, scalpel-sharp in its perceptions, Three Blind Mice chronicles a revolution in American business and popular culture, one that is changing the world on both sides of the television screen.

Media Man - Ted Turner's Improbable Empire (Paperback, New Ed): Ken Auletta Media Man - Ted Turner's Improbable Empire (Paperback, New Ed)
Ken Auletta
R526 R459 Discovery Miles 4 590 Save R67 (13%) Ships in 10 - 15 working days

Ted Turner revolutionized television. Foreseeing cable's potential in its infancy, he parlayed a tiny UHF station in Atlanta into a national superstation, invented CNN, and transformed sports teams and the MGM film library into lucrative programming. Ken Auletta, the most respected media journalist in America, enjoyed unparalleled access to the outspoken and defiant Turner in writing this book (named one of BusinessWeek's Top Ten Books of 2004), capturing the visionary businessman as he built and lost his improbable empire."

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