'Powerful and perceptive . . . belongs on the shelves - and in the hearts and minds - of leaders everywhere' - Daniel H. Pink, bestselling author of To Sell is Human From Kim Scott, author of the revolutionary New York Times bestseller Radical Candor, comes Just Work: How to Confront Bias, Prejudice and Bullying to Build a Culture of Inclusivity - that will help you recognize, attack and eliminate workplace injustice - and transform our careers and organizations in the process. We - all of us - consistently exclude, underestimate and under-utilize huge numbers of people in the workforce even as we include, overestimate and promote others, often beyond their level of competence. Not only is this immoral and unjust, it's bad for business. Just Work is the solution. Just Work by Kim Scott reveals a practical framework for both respecting everyone's individuality and collaborating effectively. This is the essential guide leaders and their employees need to create more just workplaces and establish new norms of collaboration and respect.

The only text of its kind for practicing clinicians, Quick Reference Guide: Otolaryngology is a comprehensive, quick-access reference written specifically for nurses, physician's assistants, and medical students. Not only is it useful as a pithy reference guide for clinicians, it is a learning system designed to foster retention and comprehension, and an in-depth review for written boards and ENT certification. The book is authored by a nurse practitioner with two practicing otolaryngologists, who are among the most highly respected professionals in their fields, as consultants. The guide is consistently organized by anatomical region and contains, for each topic, easy-to-follow tables, charts, diagrams, and algorithms to guide in the work-up, differential diagnosis, diagnostic methods, medical therapy, and treatment alternatives. The text includes procedure protocols used in clinical settings and staging criteria for common cancer diagnoses. Another important feature is the guide's overview of surgical management for specific conditions. Topics are covered on a "need-to-know" basis for written boards and certification review. Key Features: Provides key differential diagnosis guidelines Includes fifteen 'how-to' Procedure Protocols used in clinical settings and Staging Criteria for eight of the more common cancer diagnoses Presents Overview of Surgical Management for specific conditions Serves as a concise reference guide and review for written boards and ENT certification Designed for clinicians in general practice, those entering the ENT field, and for use as a diagnosis guide for referral purposes Includes six videos illustrating actual procedures, including nasal endoscopy, flexible laryngoscopy, and others

Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, todaya (TM)s organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprisea "from branding and promotion campaigns to supply chain management to employee training to new product development. Based on decades of collective research, teaching, and application in the field, the authors present the most comprehensive treatment to date of database marketing, integrating theory and practice. Presenting rigorous models, methodologies, and techniques, and illustrating them through dozens of examples, the authors cover the full spectrum of principles and topics related to database marketing. The first part of the book describes the contemporary context of database marketing and its impact on business performance. Parts 2-4 present database marketing tools, including how to collect the data and perform analysis. Chapters 5-7 focus on the key concept of lifetime value of the customer (LTV); chapters 8-10 focus on the basic tasks of compiling data, field testing, and predictive modeling; and chapters 11-19 cover the statistical methods used primarily in predictive modeling. Parts 5 and 6 focus on specific problems addressed by database marketing. They largely draw on the tools described in Parts 2-4. Part 5 covers customer management activities, including acquiring customers (Chapter 20), cross- and up-selling (Chapter 21), frequency reward programs (Chapter 22), Customer Tier Programs (Chapter 23), Churn management (Chapter 24), multi-channel customer management (Chapter 25), and acquisition and retention management (Chapter 26). Part 6 focuses on the marketing mix, particularly communications (Chapters 27 and 28) and pricing (Chapter 29) issues. The result is a comprehensive treatment of the field of database marketing, including strategic issues, tools, and problem-solving, that will serve as an essential resource for both professionals and academics in marketing and related areas.

This is an excellent in-depth overview of both well-known and very recent topics in customer management models. It is an absolute must for marketers who want to enrich their knowledge on customer analytics.

-Peter C. Verhoef, Professor of Marketing, Faculty of Economics and Business, University of Groningen

"A marvelous combination of relevance and sophisticated yet understandable analytical material. It should be a standard reference in the area for many years."

-Don Lehmann, George E. Warren Professor of Business, Columbia Business School

"The title tells a lot about the book's approach-though the cover reads "database," the content is mostly about customers and that's where the real-world action is. Most enjoyable is the comprehensive story - in case after case - which clearly explains what the analysis and concepts really mean. This is an essential read for those interested in database marketing, customer relationship management and customer optimization."

-Richard Hochhauser, President and CEO, Harte-Hanks, Inc.

From Kim Scott, author of the revolutionary New York Times bestseller Radical Candor, comes Just Work – how we can recognize, attack and eliminate workplace injustice – and transform our careers and organizations in the process. 'Powerful and perceptive . . . belongs on the shelves – and in the hearts and minds – of leaders everywhere.' – Daniel H. Pink, bestselling author of To Sell is Human We – all of us – consistently exclude, underestimate and under-utilize huge numbers of people in the workforce even as we include, overestimate and promote others, often beyond their level of competence. Not only is this immoral and unjust, it’s bad for business. Just Work is the solution. In Just Work Kim Scott reveals a practical framework for both respecting everyone’s individuality and collaborating effectively. This is the essential guide leaders and their employees need to create more just workplaces and establish new norms of collaboration and respect.

Featuring a new preface, afterword and Radically Candid Performance Review Bonus Chapter, the fully revised & updated edition of Radical Candor is packed with even more guidance to help you improve your relationships at work. 'Reading Radical Candor will help you build, lead, and inspire teams to do the best work of their lives.' - Sheryl Sandberg, author of Lean In. If you don't have anything nice to say then don't say anything at all . . . right? While this advice may work for home life, as Kim Scott has seen first hand, it is a disaster when adopted by managers in the work place. Scott earned her stripes as a highly successful manager at Google before moving to Apple where she developed a class on optimal management. Radical Candor draws directly on her experiences at these cutting edge companies to reveal a new approach to effective management that delivers huge success by inspiring teams to work better together by embracing fierce conversations. Radical Candor is the sweet spot between managers who are obnoxiously aggressive on the one side and ruinously empathetic on the other. It is about providing guidance, which involves a mix of praise as well as criticism - delivered to produce better results and help your employees develop their skills and increase success. Great bosses have a strong relationship with their employees, and Scott has identified three simple principles for building better relationships with your employees: make it personal, get stuff done, and understand why it matters. Radical Candor offers a guide to those bewildered or exhausted by management, written for bosses and those who manage bosses. Drawing on years of first-hand experience, and distilled clearly to give practical advice to the reader, Radical Candor shows you how to be successful while retaining your integrity and humanity. Radical Candor is the perfect handbook for those who are looking to find meaning in their job and create an environment where people love both their work and their colleagues, and are motivated to strive to ever greater success.

Preaching 2022 Book of the Year Haddon Robinson's widely used and influential text, Biblical Preaching, has influenced generations of students and preachers. In The Big Idea Companion for Preaching and Teaching, trusted leading evangelical homileticians, teachers of preaching, and experienced pastors demonstrate that Robinson's "big idea" approach to expository preaching still works in today's diverse cultures and fast-paced world. This accessible resource offers an insider's view on figuring out the big idea of each book of the Bible, helping preachers and teachers check their interpretation of particular biblical books and passages. The contributors offer tips on how to divide each book of the Bible into preaching and teaching passages, guidance on difficult passages and verses, cultural perspectives for faithful application, and suggested resources for interpreting, preaching, and teaching. Pastors, teachers, Bible study leaders, small groups, and college and seminary students and professors will find a wealth of valuable information in this resource.

Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today's organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise-from branding and promotion campaigns to supply chain management to employee training to new product development. Based on decades of collective research, teaching, and application in the field, the authors present the most comprehensive treatment to date of database marketing, integrating theory and practice. Presenting rigorous models, methodologies, and techniques (including data collection, field testing, and predictive modeling), and illustrating them through dozens of examples, the authors cover the full spectrum of principles and topics related to database marketing.

"This is an excellent in-depth overview of both well-known and very recent topics in customer management models. It is an absolute must for marketers who want to enrich their knowledge on customer analytics." (Peter C. Verhoef, Professor of Marketing, Faculty of Economics and Business, University of Groningen)

"A marvelous combination of relevance and sophisticated yet understandable analytical material. It should be a standard reference in the area for many years." (Don Lehmann, George E. Warren Professor of Business, Columbia Business School)

"The title tells a lot about the book's approach-though the cover reads, "database," the content is mostly about customers and that's where the real-world action is. Most enjoyable is the comprehensive story - in case after case - which clearly explains what the analysis and concepts really mean. This is an essential read for those interested in database marketing, customer relationship management and customer optimization." (Richard Hochhauser, President and CEO, Harte-Hanks, Inc.)

"In this tour de force of careful scholarship, the authors canvass the ever expanding literature on database marketing. This book will become an invaluable reference or text for anyone practicing, researching, teaching or studying the subject." (Edward C. Malthouse, Theodore R. and Annie Laurie Sills Associate Professor of Integrated Marketing Communications, Northwestern University)

God has given His children a new heart and a new spirit (Ezekiel 36:26). This new heart and spirit will reflect His love, grace, and joy. If this is true why is it difficult to experience an intimate passionate walk with Him? In Unleashing Your Passion For God I seek to answer the question "What hinders us from the passionate walk we so desire?" The truth of who God is and laying aside the hindrances which keep us bound to a passionless life will unleash the passion God has placed within His children. As you read this book ask God to reveal Himself to you. Allow the Holy Spirit to guide you into all Truth.