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The most definitive and personal answer ever written to the
question, "What is Arnold Palmer really like?" A warm, often
humorous, look at one of the most popular figures in modern sports.
In 2004, the Atlanta Braves won their 13th straight National League
East division title, an unprecedented level of consistency in the
current days of free agency. Behind this success has been the
architectural genius of John Schuerholz, who not only built one of
the strongest teams in baseball history in the early nineties, but
kept them among the elite teams in baseball for over a decade. Now
Schuerholz pulls back the front office's curtain in the most candid
baseball book since Michael Lewis's Moneyball, discussing
everything from how the Braves actually traded for Barry Bonds in
the early 90's, to dealing with John Rocker's hateful comments in
1999, to the loss of franchise leaders Greg Maddux and Tom Glavine
to free agency, to the recent acquisition of Tim Hudson, all the
while keeping the Braves at the top of the baseball mountain. John
Schuerholz's book will make baseball fans worldwide look at the
game in a different way.
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