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The progression of information and communication technology (ICT)
eGovernment systems has substantial implications for the future of
government as we know it. eGov presents major challenges and
advantages for policy makers as fundamentally different nations are
adopting ICT in public administration reforms in order to
capitalize on the benefits of transformational government or
electronic government technology. This book investigates the modern
political, technological, economic, social, and cultural issues of
transformational government. It discusses in detail how interaction
through advancing technology such as e-participation, mobile
government, social media, web 2.0, and cloud computing has been
successfully incorporated into eGov practice. International in
scope this book gives practical examples and case studies of eGov
implementation in countries across the globe and is the essential
reference text for this important topic.
This book attempts to address, explore, and conceptualize the
epistemological paradigms of SMS as an alternative marketing
channel or in combination with other existing traditional channels.
It promotes a multichannel strategy in the light of synthesized
marketing distribution, consumer behavior, and information and
communication technology (ICT)-related behavioral theory to
develop, establish, and launch a guiding theory and practice for
this emerging area. Usage of mobile phones and hand-held wireless
devices is growing and diffusing so quickly that 21st century
marketing managers find a great potential for this wireless channel
to be the most effective media for maintaining a consumer
relationship that provides the highest quality service. The
emergence of SMS-based direct marketing as a distinct channel or
embedded with other channels is characterized by several issues,
challenges, barriers, and limitations. This book examines and
postulates the following interrelated issues related to wireless
marketing (particularly the SMS-based marketing channel): (i)
Consumer behavior for mobile phone SMS - perception, exposure, and
attention; (ii) Consumer attitudes toward SMS-based marketing
channels; (iii) The scope of SMS to meet consumer service output
demands from an online channel; (iv) Consumer selection criteria
for mobile phone SMS channel structure; (v) Mobile channel
structure as an efficient and effective consumer interaction mode;
and (vi) Consumer multichannel behavior. It is important to use the
SMS-based mobile channel as a radical tool of interactive marketing
and seamless service marketing, as there is the opportunity to
maximize, until now, unutilized benefits of this efficient and
popular direct marketing channel.
Implementing e-government services can give governments a
competitive advantage by reducing operational and management costs,
increasing transparency, and fulfilling their commitment to good
governance. Yet, advances in e-government technologies and their
applications present complex managerial and technological
challenges. E-Government Service Maturity and Development:
Cultural, Organizational and Technological Perspectives discusses
important concepts for public administration reformation, taking
into account the complex social, administrative, cultural, and
legal problems of implementing modern digital systems. The book
helps define empirical studies and methodologies for e-government
research and identifies factors affecting the development and
proliferation of e-government. Researchers and practitioners will
gain an understanding of managing e-government; meeting their
strategies and objectives; building trust, confidence, and
security; providing interactivity and community; developing
personalized experiences and content; increasing service selection;
and other issues essential to adopting, implementing, and
sustaining e-government.
The success of e-government whether it is at the local, regional,
or central level largely depends on user acceptance of
e-government, which requires a thorough understanding of
stakeholder concerns. Stakeholder Adoption of E-Government
Services: Driving and Resisting Factors examines the stakeholders
of e-government and reveals the stages of growth or service
maturity levels. This publication sheds light on the paradigms and
fundamental discourses of the e-government adoption process,
including empirical studies in both developed and developing
countries. Given these perspectives, issues, and critical factors,
this book proposes a citizen-centric governing framework for
e-government. Finally, the book provides tools to evaluate the
performance of e-government projects and gives inferences from some
implemented e-government projects.
The explosive expansion of the Internet has led to dramatic shifts
in the methodology of conducting business, allowing for
instantaneous communication and activities. ""Proliferation of the
Internet Economy: E-Commerce for Global Adoption, Resistance, and
Cultural Evolution"" provides deep insight into the globalization
of e-commerce and the minimization of the digital divide between
developed and developing countries. This book specifically
addresses and explains the adoption and proliferation of global
e-commerce.
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