This book examines the progress of internationalisation of European and Japanese business in four different fields: the commodities and service trade, capital transfers, enterprise management, and information and culture.

Japanese companies operating internationally resemble Western multinationals only superficially. They are 'reluctant' because outward economic dependency compels them to venture overseas - into environments where they cannot enjoy the same high degree of control and support that they do in Japan. There is no generally accepted view of Japanese management among writers in Europe and America and yet effective management has been a major factor in the advance of Japanese companies. The different approaches to Japanese management and its basic concepts are discussed here, together with the problems of multinationalization. First published in 1983, this title is part of the Bloomsbury Academic Collections series.

In this important new and controversial study about the nature and focus of the Japanese economic agenda, the author argues forcefully that the official mind-set of leading bureaucrats, top politicians and big business, makes it virtually impossible for the western industrialized world to do business on an equal footing. Put simply, it is a question of western free-market economics facing Japanese economic nationalism, which is, by its very nature, both an expansive and a protectionist ideology. International observers continue to ask is Japan changing?' or more forcefully, is Japan capable of change?'. Notions of reform' and restructuring' are today part of the Japanese lexicon, but appear to hold little substance. Trevor argues that any western notion of Japan changing fundamentally (i.e. adopting western, or Anglo-Saxon, philosophies) is facile completely unrealistic. This book is for everyone who wonders what motivates Japan's politico-economic system, and whether it is changing.

This book examines the progress of internationalisation of European and Japanese business in four different fields: the commodities and service trade, capital transfers, enterprise management, and information and culture.

Just In Time (JIT) systems in the context of the relations between Japanese manufacturers in Europe and European suppliers of parts and materials have so far received little attention. Yet Japanese involvement in local production is having an impact on European companies in this area. Whether in cooperation or competition with Japanese companies,

In this important new and controversial study about the nature and focus of the Japanese economic agenda, the author argues forcefully that the official mind-set of leading bureaucrats, top politicians and big business, makes it virtually impossible for the western industrialized world to do business on an equal footing. Put simply, it is a question of western free-market economics facing Japanese economic nationalism, which is, by its very nature, both an expansive and a protectionist ideology.
International observers continue to ask is Japan changing?' or more forcefully, is Japan capable of change?'. Notions of reform' and restructuring' are today part of the Japanese lexicon, but appear to hold little substance. Trevor argues that any western notion of Japan changing fundamentally (i.e. adopting western, or Anglo-Saxon, philosophies) is facile completely unrealistic. This book is for everyone who wonders what motivates Japan's politico-economic system, and whether it is changing.