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Expertise and Innovation - Information Technology Strategies in the Financial Services Sector (Hardcover): Robin Fincham, James... Expertise and Innovation - Information Technology Strategies in the Financial Services Sector (Hardcover)
Robin Fincham, James Fleck, Rob Procter, Harry Scarbrough, Margaret Tierney, …
R4,457 R1,812 Discovery Miles 18 120 Save R2,645 (59%)
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Retail financial services is a sector in which technological change - and in particular information technology (IT) - has become critically important. This book looks at how firms develop a strategic approach to IT in this sector. In the authors' view this hinges on the ability to integrate detailed technological expertise with wider organizational and marketing goals - the "management of expertise".

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