Anthropological interest in mass communication and media has exploded in the last two decades, engaging and challenging the work on the media in mass communications, cultural studies, sociology and other disciplines. This is the first book to offer a systematic overview of the themes, topics and methodologies in the emerging dialogue between anthropologists studying mass communication and media analysts turning to ethnography and cultural analysis. Drawing on dozens of semiotic, ethnographic and cross-cultural studies of mass media, it offers new insights into the analysis of media texts, offers models for the ethnographic study of media production and consumption, and suggests approaches for understanding media in the modern world system. Placing the anthropological study of mass media into historical and interdisciplinary perspectives, this book examines how work in cultural studies, sociology, mass communication and other disciplines has helped shape the re-emerging interest in media by anthropologists.

This book provides a much-needed classroom text in international studies that is genuinely interdisciplinary in its approach. International Studies focuses specifically on five core disciplines; history, geography, anthropology, political science and economics, and describes them in relation to one another, as well as their individual and collective contributions to the study of global issues. The expert authors also emphasize the continuing importance of area studies within an interdisciplinary and global framework, applying its interdisciplinary framework to substantive issues in seven regions: Europe, East Asia and the Pacific, South and Central Asia, sub-Saharan Africa, the Middle East and North Africa, Latin America and North America. This new edition has been completely updated and substantially revised with two new chapters on Media, Sovereignty and Cybersecurity and Sustainable Development. This disciplinary and regional combination offers a useful and cohesive framework for teaching students a substantive and comprehensive approach to understanding global issues.

This book provides a much-needed classroom text in international studies that is genuinely interdisciplinary in its approach. International Studies focuses specifically on five core disciplines; history, geography, anthropology, political science and economics, and describes them in relation to one another, as well as their individual and collective contributions to the study of global issues. The expert authors also emphasize the continuing importance of area studies within an interdisciplinary and global framework, applying its interdisciplinary framework to substantive issues in seven regions: Europe, East Asia and the Pacific, South and Central Asia, sub-Saharan Africa, the Middle East and North Africa, Latin America and North America. This new edition has been completely updated and substantially revised with two new chapters on Media, Sovereignty and Cybersecurity and Sustainable Development. This disciplinary and regional combination offers a useful and cohesive framework for teaching students a substantive and comprehensive approach to understanding global issues.

Anthropological interest in mass communication and media has exploded in the last two decades, engaging and challenging the work on the media in mass communications, cultural studies, sociology and other disciplines. This is the first book to offer a systematic overview of the themes, topics and methodologies in the emerging dialogue between anthropologists studying mass communication and media analysts turning to ethnography and cultural analysis. Drawing on dozens of semiotic, ethnographic and cross-cultural studies of mass media, it offers new insights into the analysis of media texts, offers models for the ethnographic study of media productio and consumption, and suggests approaches for understanding media in the modern world system. Placing the anthropological study of mass media into historical and interdisciplinary perspectives, this book examines how work in cultural studies, sociology, mass communication and other disciplines has helped shape the re-emerging interest in media by anthropologists. A former Washington D.C. journalist, Mark Allan Peterson is currently Assistant Professor of Anthropology at Miami University, Oxford, Ohio. He has published numerous articles on American, South Asian and Middle Eastern media, and has taught courses on anthropological approaches to media t at he American University in Cairo, the University of Hamburg, and Georgetown University.

For members of Cairo's upper classes, cosmopolitanism is a form of social capital, deployed whenever they acquire or consume transnational commodities, or goods that are linked in the popular imagination to other, more ""modern"" places. In a series of thickly described and carefully contextualized case studies--of Arabic children's magazines, Pokemon, private schools and popular films, coffee shops and fast-food restaurants--Mark Allen Peterson describes the social practices that create class identities. He traces these processes from childhood into adulthood, examining how taste and style intersect with a changing educational system and economic liberalization. Peterson reveals how uneasy many cosmopolitan Cairenes are with their new global identities, and describes their efforts to root themselves in the local through religious, nationalist, or linguistic practices.