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Language and Neoliberalism (Paperback): Marnie Holborow Language and Neoliberalism (Paperback)
Marnie Holborow
R1,514 Discovery Miles 15 140 Ships in 12 - 17 working days

Language and Neoliberalism examines the ways in which neoliberalism, or the ideology of market rule, finds expression in language. In this groundbreaking original study, Holborow shows at once the misleading character of ideological meaning and the underlying social reality from which that meaning emerges. In universities, it is now the norm to use terms like entrepreneurial and business partnerships. How have these terms become a core component of education and gained such force? Markets have become, metaphorically, a power in their own right. They now tell governments how to act and warn them against too much public spending. Post-crash, the capitalist market continues to be crisis-prone, and in that context the neoliberal ideology remains contested. Free of jargon and assuming no specialist knowledge, this book will strike a chord internationally by showing how neoliberal ideology has, literally, gone global in language. Drawing on Volosinov and Bakhtin, Williams and Gramsci, and introducing concepts from Marxist political economy, Language and Neoliberalism is essential reading for all interested in the intersection of linguistics/applied linguistics and politics.

Neoliberalism and Applied Linguistics (Paperback): David Block, John Gray, Marnie Holborow Neoliberalism and Applied Linguistics (Paperback)
David Block, John Gray, Marnie Holborow
R1,577 Discovery Miles 15 770 Ships in 12 - 17 working days

This book explores neoliberalism - a view of the world that puts the market at its centre- from the perspective of applied linguistics. Neoliberalism and Applied Linguistics argues that while applied linguistics has become more interdisciplinary in orientation, it has ignored or downplayed the role of political economy, namely the way in which social, political and economic factors relate to one another within the context of a capitalist economy. The authors take the view that engagement with political economy is central to any fully rounded analysis of language and language-related issues in the world today and their collaboration in this volume represents an initial attempt to redress what they perceive to be an imbalance in the field. The book begins with a discussion of neoliberalism and an analysis of the ways in which neoliberal ideology impacts on language. This is followed by a discussion of how globalization and identity have been conceptualised in applied linguistics in ways which have ignored the political centrality of class - a concept which the authors see as integral to their perspective. The book concludes with an analysis of the ways in which neoliberal ideology plays out in two key areas of applied linguistics - language teaching and language teacher education. Neoliberalism and Applied Linguistics is essential reading for advanced undergraduates, postgraduates and researchers in applied linguistics.

Neoliberalism and Applied Linguistics (Hardcover): David Block, John Gray, Marnie Holborow Neoliberalism and Applied Linguistics (Hardcover)
David Block, John Gray, Marnie Holborow
R4,136 Discovery Miles 41 360 Ships in 12 - 17 working days

This book explores neoliberalism - a view of the world that puts the market at its centre- from the perspective of applied linguistics. Neoliberalism and Applied Linguistics argues that while applied linguistics has become more interdisciplinary in orientation, it has ignored or downplayed the role of political economy, namely the way in which social, political and economic factors relate to one another within the context of a capitalist economy. The authors take the view that engagement with political economy is central to any fully rounded analysis of language and language-related issues in the world today and their collaboration in this volume represents an initial attempt to redress what they perceive to be an imbalance in the field. The book begins with a discussion of neoliberalism and an analysis of the ways in which neoliberal ideology impacts on language. This is followed by a discussion of how globalization and identity have been conceptualised in applied linguistics in ways which have ignored the political centrality of class - a concept which the authors see as integral to their perspective. The book concludes with an analysis of the ways in which neoliberal ideology plays out in two key areas of applied linguistics - language teaching and language teacher education. Neoliberalism and Applied Linguistics is essential reading for advanced undergraduates, postgraduates and researchers in applied linguistics.

Language and Neoliberalism (Hardcover): Marnie Holborow Language and Neoliberalism (Hardcover)
Marnie Holborow
R4,725 Discovery Miles 47 250 Ships in 12 - 17 working days

Language and Neoliberalism examines the ways in which neoliberalism, or the ideology of market rule, finds expression in language. In this groundbreaking original study, Holborow shows at once the misleading character of ideological meaning and the underlying social reality from which that meaning emerges. In universities, it is now the norm to use terms like entrepreneurial and business partnerships. How have these terms become a core component of education and gained such force? Markets have become, metaphorically, a power in their own right. They now tell governments how to act and warn them against too much public spending. Post-crash, the capitalist market continues to be crisis-prone, and in that context the neoliberal ideology remains contested. Free of jargon and assuming no specialist knowledge, this book will strike a chord internationally by showing how neoliberal ideology has, literally, gone global in language. Drawing on Volosinov and Bakhtin, Williams and Gramsci, and introducing concepts from Marxist political economy, Language and Neoliberalism is essential reading for all interested in the intersection of linguistics/applied linguistics and politics.

Homes in Crisis Capitalism - Gender, Work and Revolution: Marnie Holborow Homes in Crisis Capitalism - Gender, Work and Revolution
Marnie Holborow
R3,389 Discovery Miles 33 890 Ships in 10 - 15 working days

Homes in Crisis Capitalism explores the core social reproduction role that individual households fulfil in our societies, and the class and racial effects of this on gender inequality and discrimination. Women now make up nearly half of the paid workforce globally, yet prevailing neoliberal social policy continues to rule out adequate state provision of child- and elder-care, choosing instead to rely on marketized services to fill the gap. It is mainly women who carry out this little valued care work, either in a non-paid or paid capacity, and gender inequality is entrenched across society. Official gender parity policies, often expressed in terms of equality of opportunity, have done little to ease the double burden of domestic and care work for the vast majority of women. Competitive labour markets discriminate against those expected to be the primary caregivers of children, the sick and disabled and older people. In addition, the presence across many societies of an acute housing crisis and soaring inflation have put added pressures on home life. A social reproduction crisis has developed, and it is working class women and women of colour who are paying the price. Holborow analyses homes in crisis capitalism through a Marxist lens of capitalist social reproduction. This book charts the interwoven social and political effects and outcomes of work and care provided in the home, and makes the case for a radical break with capitalism to give social reproduction the material resources and social recognition it deserves.

The Politics of English (Paperback): Marnie Holborow The Politics of English (Paperback)
Marnie Holborow
R1,968 Discovery Miles 19 680 Ships in 10 - 15 working days

`A very welcome and much-needed broadening of current theoretical perspectives' - Professor Norman Fairclough, University of Lancaster This book offers a major reappraisal of the role of language in the social world. Focusing on three main areas - the global spread of English; Standard English; and language and sexism - The Politics of English: examines World English in relation to international capitalism and colonialism; analyzes the ideological underpinnings of the debate about Standard English; and locates sexism in language as arising from social relations. Locating itself in the classical Marxist tradition, this book shows how language is both shaped by, and contributes to social life.

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