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Sustainable consumption and production (SCP) was adopted as a
priority area during the World Summit on Sustainable Development in
Johannesburg in 2002 and has since become one of the main vehicles
for targeting international sustainability policy. Sustainable
consumption focuses on formulating equitable strategies that foster
the highest quality of life, the efficient use of natural
resources, and the effective satisfaction of human needs while
simultaneously promoting equitable social development, economic
competitiveness, and technological innovation. But this is a
complex topic and, as the challenges of sustainability grow larger,
there is a need to re-imagine how SCP policies can be formulated,
governed and implemented. The EU-funded project "Sustainable
Consumption Research Exchanges" (SCORE!) consists of around 200
experts in the field of sustainable innovation and sustainable
consumption. The SCORE! philosophy is that innovation in SCP policy
can be achieved only if experts that understand business
development, (sustainable) solution design, consumer behaviour and
system innovation policy work together in shaping it. Sustainable
technology design can be effective only if business can profitably
make the products and consumers are attracted to them. To
understand how this might effectively happen, the expertise of
systems thinkers must be added to the mix. System Innovation for
Sustainability 1 is the first result of a unique positive
confrontation between experts from all four communities. It
examines what SCP is and what it could be, provides a
state-of-the-art review on the governance of change in SCP policy
and looks at the strengths and weaknesses of current approaches.
The SCORE! experts are working with actors in industry, consumer
groups and eco-labelling organisations in the key consumption areas
of mobility, food and agriculture, and energy use and housing -
responsible for 70% of the life-cycle environmental impacts of
Western societies - with the aim of stimulating, fostering or
forcing change to SCP theory in practice. The System Innovation for
Sustainability series will continue with three further volumes of
comprehensive case studies in each of these three critical
consumption areas. Each chapter of this book examines problems and
suggests solutions from a business, design, consumer and system
innovation perspective. It primarily examines the differing
solutions necessary in the consumer economies of the West, but also
comments on the differing needs in rapidly emerging economies such
as China, as well as base-of-the-pyramid economies. The System
Innovation for Sustainability series is the fruit of the only major
international research network on SCP and will set the standard in
this field for some years to come. It will be required reading for
all involved in the policy debate on sustainable production and
consumption from government, business, academia and NGOs for
designers, scientists, businesses and system innovators.
Toughening environmental legislation, national and supra-national
environmental product policies and growing customer demands are
focusing the attention of companies on the environmental and
broader social issues linked to the creation and delivery of their
products and services. There is now an urgent need for appropriate
management structures, practical tools and increased awareness
among all stakeholders in the product development process and
throughout the entire product life-cycle. These are huge issues -
with major implications for corporate management, design and
production strategies. Sustainable Solutions provides
state-of-the-art analysis and case studies on why and how
cutting-edge companies are developing new products and services to
fit "triple-bottom-line" expectations. The book is split into three
sections: first, the broad issues of business sustainability are
examined with focus on sustainable production and consumption and
consideration of North-South issues. Second, the book tackles the
major methodologies and approaches toward organising and developing
more sustainable products and services. Third, an outstanding
collection of global case studies highlights the progress made by a
wide range of companies toward dematerialisation, eco-innovation
and design for durability. Finally, the book collects together a
comprehensive list of web addresses of useful organisations.
Practical and comprehensive, Sustainable Solutions will be
essential reading for corporate managers, product designers,
R&D staff, academics and all individuals interested in a
definitive source on how new product and service development can
and is contributing toward tacking the challenge of sustainable
development.
An examination of the progress of environmental marketing on a
global scale. It considers how sustainability issues are
increasingly becoming critical factors in how corporations meet the
ever-growing demands and expectations of customers. The purpose of
the book is to provide practitioners with best-practice examples
and actionable recommendations on how to implement green marketing
activities. It provides information and ideas for those involved in
marketing on how to incorporate green considerations into the
marketing mix, as well as providing perspectives on marketing for
environmental managers. To achieve a comprehensive viewpoint, the
book is split into three sections. The first sets out the strategic
issues and rationale for green marketing, the second addresses
tactical issues in more detail, and the third provides detailed,
international case studies. Topics addressed by the contributors
include the growing debate around products versus services,
environmental product development and eco-innovation, green
marketing alliances, environmental communications, green consumers,
eco-tourism and the problems associated with green marketing in
developing countries.
Practical, digestible chapters with innovative examples and
perspectives from different regions of the globe. Succinctly and
objectively edited with a key focus to illustrate the full scope
and need as well as the challenges and opportunities of
accelerating sustainability in fashion, textile and apparel.
Includes unique case studies of sustainable business with different
attributes and pioneering practice.
Practical, digestible chapters with innovative examples and
perspectives from different regions of the globe. Succinctly and
objectively edited with a key focus to illustrate the full scope
and need as well as the challenges and opportunities of
accelerating sustainability in fashion, textile and apparel.
Includes unique case studies of sustainable business with different
attributes and pioneering practice.
Building on the strengths of the material published in the hugely
successful first edition of Greener Marketing, this important new
title examines on a global scale the progress of environmental
marketing in the 1990s and considers how social issues are
increasingly becoming critical factors in how corporations meet the
ever-growing demands and expectations of customers.
The circular economy describes a world in which reuse through
repair, reconditioning and refurbishment is the prevailing social
and economic model. The business opportunities are huge but
developing product and service offerings and achieving competitive
advantage means rethinking your business model from early
creativity and design processes, through marketing and
communication to pricing and supply. Designing for the Circular
Economy highlights and explores 'state of the art' research and
industrial practice, highlighting CE as a source of: new business
opportunities; radical business change; disruptive innovation;
social change; and new consumer attitudes. The thirty-four chapters
provide a comprehensive overview of issues related to product
circularity from policy through to design and development. Chapters
are designed to be easy to digest and include numerous examples. An
important feature of the book is the case studies section that
covers a diverse range of topics related to CE, business models and
design and development in sectors ranging from construction to
retail, clothing, technology and manufacturing. Designing for the
Circular Economy will inform and educate any companies seeking to
move their business models towards these emerging models of
sustainability; organizations already working in the circular
economy can benchmark their current activities and draw inspiration
from new applications and an understanding of the changing social
and political context. This book will appeal to both academia and
business with an interest in CE issues related to products,
innovation and new business models.
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